Rome, Inc.: The Rise and Fall of the First Multinational Corporation: 0 (Enterprise) - Softcover

Bing, Stanley

Softcover

ISBN 10: 0393329453 ISBN 13: 9780393329452

Publisher: W. W. Norton & Company, 2007

Synopsis

A family business prospers through a series of brutal consolidations and rational growth. Then senseless internal conflicts lead to a long line of demented CEOs, monumental expansion, and foolish diversification-at a high cost in shattered lives. In the end, a series of reverse takeovers leaves the once-proud but now overextended and corrupt parent company at the mercy of less-civilized operations that previously cringed at the grandeur of the corporate brand. Enron? WorldCom? Try Rome, whose rise and fall carry a moral that lingers to this day for the managers, employees, and students of any global enterprise. Stanley Bing-whose satirical business books are as savagely funny as they are insightful-mingles business parable and cautionary tale into an ingenious, often hilarious new telling of the story of the Roman Empire.

About this title

Review:

Wildly entertaining.

About the Author:

Stanley Bing is the author of four humorous and eminently useful books on business, most recently the best-selling Sun-Tzu Was a Sissy, and two novels. He lives in New York City and works for a gigantic multinational conglomerate.

About this edition

• Publisher: W. W. Norton & Company
• Publication date: 2007
• ISBN 10: 0393329453
• ISBN 13: 9780393329452
• Binding: Paperback
• Number of pages: 216