Product Type
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Condition: Good. Good condition. Good dust jacket. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
Published by Pearson FT Press, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Book
Hardcover. Condition: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less 1.4.
Published by Pearson FT Press, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Book
Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.4.
Published by Pearson FT Press, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Book
Hardcover. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.4.
Published by Brand: FT Press, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: Ergodebooks, Houston, TX, U.S.A.
Book
Hardcover. Condition: Good. 1. Generate Maximum Economic Value from Leading-Edge Digital Analytics and Data Science. The complete business practitioner's guide to profiting from analytics on big data. Build a focused, highly effective, cross-functional, process-oriented analytics organization, backed by the right support from other teams, funded by management, and perceived as successful by business stakeholders. Learn and apply best practices for every task when executing digital analysis--from planning and strategy to optimization and demonstrating value creation. Digital analytics can help you grow value in virtually any market or industry in any country. To make the most of it, however, you need to create a highly-effective digital analytics organization--and that's not easy. Self-service reports, relevant dashboards, and other tools and techniques can help.But they're only the beginning.This guide covers all you need to know to build a well-resourced digital analytics team, and then back it with cross-functional support and alignment from IT, marketing, finance, the executive team, and beyond.while successfully applying analytics across the business. You will learn what it means to be "doing analytics": creating analytical processes and managing teams; collecting and governing data; analyzing paid, owned, and earned media; performing competitive and qualitative analyses; testing and optimization; targeting and automating; integrating digital data; using predictive modeling and other data sciences; and much more.Drawing on years as a pioneer in the field, Judah Phillips covers the business management, process, technical, and analytical work required to tell accurate "data stories" that answer crucial business questions.
Published by Ft Pr, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: medimops, Berlin, Germany
Book
Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
Published by Ft Pr, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: Wizard Books, Long Beach, CA, U.S.A.
Book
Hardcover. Condition: very good. Used.
Published by Ft Pr, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: Books of the Smoky Mountains, Del Rio, TN, U.S.A.
Book
Condition: very good. Gently used book with ongoing seller support until you're fully satisfied with your purchase.
Published by Ft Pr, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: GoldBooks, Denver, CO, U.S.A.
Book
Hardcover. Condition: very good. Very Good Copy. Customer Service Guaranteed.
Published by Pearson, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: Anybook.com, Lincoln, United Kingdom
Book
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:0133372782.
Published by Ft Pr, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: Books Unplugged, Amherst, NY, U.S.A.
Book
Condition: Good. Buy with confidence! Book is in good condition with minor wear to the pages, binding, and minor marks within.
Published by Ft Pr, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: Book Deals, Tucson, AZ, U.S.A.
Book
Condition: Fine. Like New condition. Great condition, but not exactly fully crisp. The book may have been opened and read, but there are no defects to the book, jacket or pages.
Published by Ft Pr, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: Book Deals, Tucson, AZ, U.S.A.
Book
Condition: Very Good. Very Good condition. Shows only minor signs of wear, and very minimal markings inside (if any).
Published by Ft Pr, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: GoldenWavesOfBooks, Fayetteville, TX, U.S.A.
Book
Hardcover. Condition: new. New. Fast Shipping and good customer service.
Published by Financial Times Prentice Hall, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: AHA-BUCH, Einbeck, Germany
Book
Gebundene Ausgabe. Condition: Neu. Neu neuware, importqualität, auf lager - Drive maximum business value from digital analytics, web analytics, site analytics, and business intelligence! In Building a Digital Analytics Organization, pioneering expert Judah Phillips thoroughly explains digital analytics to business practitioners, and presents best practices for using it to reduce costs and increase profitable revenue throughout the business. Phillips covers everything from making the business case through defining and executing strategy, and shows how to successfully integrate analytical processes, technology, and people in all aspects of operations. This unbiased and product-independent guide is replete with examples, many based on the author's own extensive experience. Coverage includes: key concepts; focusing initiatives and strategy on business value, not technology; building an effective analytics organization; choosing the right tools (and understanding their limitations); creating processes and managing data; analyzing paid, owned, and earned digital media; performing competitive and qualitative analyses; optimizing and testing sites; implementing integrated multichannel digital analytics; targeting consumers; automating marketing processes; and preparing for the revolutionary 'analytical economy.' For all business practitioners interested in analytics and business intelligence in all areas of the organization .
Published by Financial Times Prentice Hall, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: AHA-BUCH, Einbeck, Germany
Book
Gebundene Ausgabe. Condition: Neu. Neu neuware, importqualität, auf lager - Drive maximum business value from digital analytics, web analytics, site analytics, and business intelligence! In Building a Digital Analytics Organization, pioneering expert Judah Phillips thoroughly explains digital analytics to business practitioners, and presents best practices for using it to reduce costs and increase profitable revenue throughout the business. Phillips covers everything from making the business case through defining and executing strategy, and shows how to successfully integrate analytical processes, technology, and people in all aspects of operations. This unbiased and product-independent guide is replete with examples, many based on the author's own extensive experience. Coverage includes: key concepts; focusing initiatives and strategy on business value, not technology; building an effective analytics organization; choosing the right tools (and understanding their limitations); creating processes and managing data; analyzing paid, owned, and earned digital media; performing competitive and qualitative analyses; optimizing and testing sites; implementing integrated multichannel digital analytics; targeting consumers; automating marketing processes; and preparing for the revolutionary 'analytical economy.' For all business practitioners interested in analytics and business intelligence in all areas of the organization .
Published by Ft Pr, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: Grumpys Fine Books, Tijeras, NM, U.S.A.
Book
Hardcover. Condition: new. Prompt service guaranteed.
Published by Ft Pr, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: Wizard Books, Long Beach, CA, U.S.A.
Book
Hardcover. Condition: new. New.
Published by Ft Pr, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: GoldBooks, Denver, CO, U.S.A.
Book
Hardcover. Condition: new. New Copy. Customer Service Guaranteed.
Published by Ft Pr, 2013
ISBN 10: 0133372782ISBN 13: 9780133372786
Seller: dsmbooks, Liverpool, United Kingdom
Book
Hardcover. Condition: Like New. Like New. book.