MARKET-BASED MANAGEMENT: STRATEGIES FOR GROWING CUSTOMER VALUE AND PROFITABILITY, 5TH ED. - Softcover

9788120338968: MARKET-BASED MANAGEMENT: STRATEGIES FOR GROWING CUSTOMER VALUE AND PROFITABILITY, 5TH ED.
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Market-Based Management

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  • PublisherPHI
  • Publication date2009
  • ISBN 10 8120338960
  • ISBN 13 9788120338968
  • BindingPaperback
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