Digital Food Photography - Softcover

Manna, Lou

Softcover

ISBN 10: 1592008208 ISBN 13: 9781592008209

Publisher: Cengage Learning PTR, 2005

Synopsis

Focuses on the art of food photography and how the digital photography revolution has changed and enhanced it. Broken down into the areas of photography, styling, science, and business, this visual guide compiles several of these aspects of food photography. This book is useful to those interested in this realm of photography.

About this title

Review:

Introduction 1. The Key Ingredient: Pixels 2. Digital Photography: The Necessities 3. Who"s Digesting It: Advertising, Packaging, Public Relations, and the Media 4. Who"s Doing the Cooking: Working with Food Stylists 5. Prop Styling: Who"s Doing the Shopping? 6. Grabbing Your Attention: Composition 7. The Recipe for Light 8. The Digital Spice: Retouching 9. Get Cooking and Make Some Money: Getting into the Business

About the Author:

Lou Manna is an award-winning Olympus visionary photographer whose work has appeared in national ad campaigns, major magazines, and more than 30 cookbooks. After shooting for the New York Times from 1975 to 1990, he went on to establish his own Fifth Avenue studio, where he works with corporate, advertising, and restaurant clients to create photos that can only be described as "exquisite." Lou is the author of DIGITAL FOOD PHOTGRAPHY, the only book on the art of food photography devoted exclusively to digital technology. Craig Clairborne, restaurant critic and food writer for the New York Times, said, "The important thing about being a real photographer is not only having a great lens, but having a feeling of warmth, collaborating, and bringing out the best of a subject. It requires a sense of style and a feeling of creative arrangement--Lou is marvelous at this."

About this edition

• Publisher: Cengage Learning PTR
• Publication date: 2005
• ISBN 10: 1592008208
• ISBN 13: 9781592008209
• Binding: Paperback
• Number of pages: 312