Marketing for the Manufacturer (BUSINESS ONE IRWIN/APICS LIBRARY OF INTEGRATIVE RESOURCE MANAGEMENT) - Hardcover

9781556236488: Marketing for the Manufacturer (BUSINESS ONE IRWIN/APICS LIBRARY OF INTEGRATIVE RESOURCE MANAGEMENT)
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Marketing for the Manufacturer explains to nonmarketers how marketing fits into organizational structures and product management systems.

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  • PublisherMcGraw-Hill Inc.,US
  • Publication date1992
  • ISBN 10 1556236484
  • ISBN 13 9781556236488
  • BindingHardcover
  • Number of pages348

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Peter, J. Paul
Published by Business One Irwin (1992)
ISBN 10: 1556236484 ISBN 13: 9781556236488
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