The End of Television?: Its Impact on the World (So Far): 625 (The ANNALS of the American Academy of Political and Social Science Series) - Hardcover

9781412978514: The End of Television?: Its Impact on the World (So Far): 625 (The ANNALS of the American Academy of Political and Social Science Series)
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Is television dead? The classic television era of the 1950s and 1960s, characterized by limited choices of programs broadcast on over the air channels to families as if they were seated around a hearth - and to a nation as if gathered around a campfire - has indeed ended.

Throughout the drastic evolution of this media, thousands of studies have examined the short-term effects of television, such as the evaluation of persuasion campaigns. Yet there is scant research on the overreaching sociological impacts of television and its centrality to Western culture over the past 60 years. This compelling volume of The ANNALS is the first collection of rigorous articles devoted to studying ways in which television has impacted our values, ideologies, institutions, social structure, and culture.

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About the Author:
Paddy Scannell worked for many years at the University of Westminster (London) where he and his colleagues established, in 1975, the first undergraduate degree program in Media Studies in the UK. He is a founding editor of Media, Culture and Society which began publication in 1979 and is now issued six times yearly. He is the author of A Social History of British Broadcasting, 1922-1939 which he wrote with David Cardiff, editor of Broadcast Talk and author of Radio, Television and Modern Life. He is currently working on a trilogy. The first volume, Media and Communication, was published in June 2007. Professor Scannell is now working on the second volume, Television and the Meaning of 'Live.' The third volume, Love and Communication, is in preparation. His research interests include broadcasting history and historiography, the analysis of talk, the phenomenology of communication and culture and communication in Africa.

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