Herzbrun, David J. Copywriting by Design ISBN 13: 9780844236711

Copywriting by Design - Softcover

Herzbrun, David J.

9780844236711: Copywriting by Design
Softcover
ISBN 10: 0844236713 ISBN 13: 9780844236711
Publisher: McGraw-Hill Contemporary, 1997
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Copywriting by Design is intended as a self- guided tour for anyone who wants to explore the craft of cop ywriting. Using a make-believe product, Grand Tour Soups, th e author explains the process involved in copywriting. '

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  • PublisherMcGraw-Hill Contemporary
  • Publication date1997
  • ISBN 10 0844236713
  • ISBN 13 9780844236711
  • BindingPaperback
  • Number of pages176

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Herzbrun, David
Published by Ntc Business Books (1997)
ISBN 10: 0844236713 ISBN 13: 9780844236711
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