Packaged Japaneseness: Weddings, Business, and Brides (ConsumAsiaN book series) - Hardcover

9780824819545: Packaged Japaneseness: Weddings, Business, and Brides (ConsumAsiaN book series)
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Examines what is called the Ceremonial Occasions industry in Japan, in particular the commercialized production of contemporary weddings there. Based on anthropological fieldwork conducted in a wedding parlour.

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"The the practices of inventing and reinventing traditions, of self-exoticizing or even reverse Orientalization, represents an important contribution to the study of contemporary Japanese consumer society and its preoccupation with Japaneseness."

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  • PublisherUniversity of Hawai'i Press
  • Publication date1997
  • ISBN 10 0824819543
  • ISBN 13 9780824819545
  • BindingHardcover
  • Number of pages195

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9780824819552: Packaged Japaneseness: Weddings, Business, and Brides (Consumasian)

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ISBN 10:  0824819551 ISBN 13:  9780824819552
Publisher: University of Hawai'i Press, 1997
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  • 9780700704019: Packaged Japaneseness: Weddings, Business and Brides (ConsumAsian Series)

    Routledge, 1997
    Hardcover

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Published by University of Hawaii (1998)
ISBN 10: 0824819543 ISBN 13: 9780824819545
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