Starting Your Business (Small Business Guides) - Hardcover

Hingston, Peter

3.55

11 ratings by Goodreads

9780789471994: Starting Your Business (Small Business Guides)

Hardcover

ISBN 10: 078947199X ISBN 13: 9780789471994

Publisher: Dk Pub, 2001

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In an accessible and jargon-free style small business expert Peter Hingston provides answers to the many questions asked by those wanting to start a small business. From choosing the right idea and preparing a business plan to marketing distribution and financial and legal know-how Starting Your Business offers a wealth of advice. Integral charts and diagrams at-a-glance tip boxes case studies questionnaires and checklists enable you to understand the many different aspects of running a small business.

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From the Author:

Starting your own business is a huge step to take, and is likely to herald a major change in the direction of your life. This new, full colour, highly illustrated book is a comprehensive and, above all, practical reference guide to planning, starting, and running your own business, in the USA.
A large part of the process is learning the hard way; Starting Your Business will prepare you for some of the possible pitfalls ahead, but becoming an entrepreneur can also be fun! Starting and running a successful business can be a uniquely fulfilling experience. This new book will take you through the whole process, aided by helpful charts, diagrams, tip boxes, case studies, questionnaires, checklists and worked examples.

About the Author:

Peter Hingston is an entrepreneur who has experience of setting up and running a range of different small businesses, including electronics manufacturing, retail, book and magazine publishing. He spent two years as the Trust Director of an enterprise agency, giving advice to people wanting to set up a business. Colin Barrow is Head of the Enterprise Group at Cranfield University School of Management, and Director of the Business Growth and Development Programme, the UK's most successful progamme for entrepreneurs. He has written numerous books on small business and entrepreneurship. Alastair Balfour is an experienced journalist, writer, and business manager. He has worked for most of the major Scottish newspapers, and for 16 years ran a monthly business magazine.

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