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Readers worried about psychobabble can relax. The topics are nuanced and substantive; they include reputation as the guardian of a company's brand, restoring sanity to CEO compensation, operating with transparency, moving the company into the community, viewing the environment as a silent stakeholder and defining core values for a global economy. Everyone in your organisation should read this provocative and practical guide to the post-Enron era. --Barbara Mackoff, Amazon.com
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