How to License Your Million Dollar Idea: Everything You Need to Know to Make Money from Your New Product Idea - Softcover

Reese, Harvey

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9780471580508: How to License Your Million Dollar Idea: Everything You Need to Know to Make Money from Your New Product Idea

Softcover

ISBN 10: 0471580503 ISBN 13: 9780471580508

Publisher: John Wiley & Sons, 1993

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Reap the profits of your own imagination How to License Your Million Dollar Idea Everything You Need to Know to Make Money from Your New Product Idea You ve seen them on TV, in business magazines, and as the subjects of case studies in major business schools: ordinary people who have parlayed their simple, clever ideas for new products or services into millions of dollars. What s the difference between these success stories and the people who say, "Hey, I had that idea years ago"? The former had the motivation and information necessary to license their idea and turn it into profit. In How to License Your Million Dollar Idea, Harvey Reese, a successful new product developer reveals his system for creating commercially profitable ideas and his secrets for turning them into lucrative licensing agreements. Not only will you find nuts–and–bolts information on the licensing process, you ll also learn how to formulate an idea and more importantly motivate yourself to get out there and make it work for you. How to License Your Million Dollar Idea:

Shows you how to turn a product or service idea into profit without risking your own financial resources
Takes you through the entire licensing process step–by–step, from formulating the idea, researching the competition, and obtaining patents, to finding prospects, negotiating the deal, and beyond
Offers examples of successful licensing ventures including Teenage Mutant Ninja Turtles�, Pound Puppies�, and Monopoly�
Includes sample patent forms, licensing agreements, disclosure statements, and more

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About the Author:

HARVEY REESE is a new product developer and consultant who has created and successfully licensed more than 100 of his own commercial ideas.

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