This collection opens up the post war history of public health to sustained research-based historical scrutiny. Medicine, the Market and the Mass Media examines the development of a new view of 'the health of the public' and the influences which shaped it in the post war years.
Taking a broad perspective the book examines developments in Western Europe, and the relationships between Europe and the US. The essays looks at the dual legacy of social medicine through health services and health promotion, and analyse the role of mass media along with the connections between public health and industry.
This international collection will appeal to public health professionals, students of the history of medicince and of heath policy
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Book Description Hardcover. Condition: New. Seller Inventory # 6666-TNFPD-9780415304320
Book Description Hardcover. Condition: Brand New. 1st reprint edition. 299 pages. 9.25x6.25x0.75 inches. In Stock. Seller Inventory # __0415304326
Book Description Hardback. Condition: New. New copy - Usually dispatched within 4 working days. Seller Inventory # B9780415304320
Book Description Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Virginia Berridge is Professor of History and head of the Centre for History in Public Health at the London School of Hygiene and Tropical Medicine, University of London. She has published books and articles on health and society in the . Seller Inventory # 594632994