The Invisible Gorilla - Hardcover

Chabris, Christopher; Simons, Daniel

Hardcover

ISBN 10: 0307459659 ISBN 13: 9780307459657

Publisher: Crown Pub, 2010

Synopsis

The Ig Nobel Prize in Psychology-winning creators of the famous "gorilla experiment" that demonstrated people's inattention to obvious facts draw on hundreds of creative experiments to whimsically reveal how the human race overrates its mental capacity.

About this title

Review:

"Entertaining and illuminating"
Dan Ariely, New York Times bestselling author of Predictably Irrational

"A riveting romp across the landscape of our psychological misperceptions."
Nicholas A. Christakis, Professor, Harvard Medical School

"This book will delight all who seek depth and insight into the wonder and complexities of cognition"
Jerome Groopman, Recanati Professor, Harvard Medical School

"breathtaking and insightful"
Richard Wiseman, author of Quirkology

"Like its authors, the book is both funny and smart"
Joseph T. Hallinan, Pulitzer Prize winning author of Why We Make Mistakes

"incredibly engaging...a must-read"
Elizabeth Loftus, author of Memory and Eyewitness Testimony

"engaging, accurate and packed with real-world examples - some of which made me laugh out loud"
Sandra Aamodt, co-author of Welcome To Your Brain

"not just witty and engaging, but also insightful"
Thomas W. Malone, author of The Future of Work and founder of the MIT Center for Collective Intelligence

"The Invisible Gorilla should be required reading by every judge and jury member in our criminal justice system, along with every battlefield commander, corporate CEO, and, well, you and I"
Michael Shermer, Publisher of Skeptic magazine and author of Why People Believe Weird Things

"Clever, illuminating, by turns shocking and delightful, this book will change a lot of your bad habits and could even save your life"
Margaret Heffernan, CEO and author of Women on Top

About the Author:

CHRISTOPHER CHABRIS and DANIEL SIMONS are cognitive psychologists who have each received accolades for their research on a wide range of topics. Their “Gorillas in Our Midst” study reveals the dark side of our ability to pay attention and has quickly become one of the best-known experiments in all of psychology; it inspired a stage play and was even discussed by characters on C.S.I. Chabris, who received his Ph.D. from Harvard, is a psychology professor at Union College in New York. Simons, who received his Ph.D. from Cornell, is a psychology professor at the University of Illinois.

About this edition

• Publisher: Crown Pub
• Publication date: 2010
• ISBN 10: 0307459659
• ISBN 13: 9780307459657
• Binding: Hardcover
• Edition number: 1
• Number of pages: 288