Multimedia in Action - Softcover

Tway, Linda E.

Softcover

ISBN 10: 012705250X ISBN 13: 9780127052502

Publisher: Academic Press Inc, 1995

This book provides a variety of professionals with a look in to what other companies are doing with multimedia. It provides actual examples of real systems, developed by companies for a variety of purposes. Through these examples, readers will discover how multimedia titles have been developed for use in sales, training, education, entertainment, and referencing. The book focuses on the IBM-PC compatible platform, although some titles developed for the Macintosh are also included. The accompanying CD-ROM contains examples of the titles profiled in the book as well as demo versions of software used to develop multimedia titles. The book: contains interviews with some of the major corporations developing multimedia such as Microsoft Corporation and Broderbund's Living Books, as well as small companies whose first efforts have won major awards; covers products such as Microsoft's Dinosaurs and Encarta, A.D.A.M. software, and Twain's World; and discusses the guidelines - creative, development and marketing - that should prove to be valuable to any multimedia developer. The CD-ROM contains demo versions of the titles profiled in the interviews, as well as various multimedia development software discussed in the book.

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