Serious Creativity: How to be creative under pressure and turn ideas into action: A Step-by-Step Approach to Using the Logic of Creative Thinking - Softcover
If you want to be the best, focus on your most valuable asset: the power of your creative mind
As competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field. Under pressure, people often think they can't be creative; many more are convinced they are not creative at all because they have never been 'arty'. Creative genius Edward de Bono debunks these common notions in this remarkable book. He shows how creativity is a learnable skill - one that everyone can use to improve their performance. He then explains how you can unlock your own creativity to reap the personal and professional rewards it will bring. Learn how to:
be creative on demand with de Bono's step-by-step approach
add value to ideas and turn them into financial assets
boost creativity with the power of lateral thinking
break free from old ways of thinking with creative challenging
As competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field. Under pressure, people often think they can't be creative; many more are convinced they are not creative at all because they have never been 'arty'. Creative genius Edward de Bono debunks these common notions in this remarkable book. He shows how creativity is a learnable skill - one that everyone can use to improve their performance. He then explains how you can unlock your own creativity to reap the personal and professional rewards it will bring. Learn how to:
be creative on demand with de Bono's step-by-step approach
add value to ideas and turn them into financial assets
boost creativity with the power of lateral thinking
break free from old ways of thinking with creative challenging
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"The master of creative thinking" (Independent on Sunday)
Book Description:
How to unlock your creativity and add value to your ideas with the power of lateral thinking
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- PublisherVermilion
- Publication date2015
- ISBN 10 0091939704
- ISBN 13 9780091939700
- BindingPaperback
- Edition number1
- Number of pages480
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Book Description Paperback. Condition: new. Paperback. How to unlock your creativity and add value to your ideas with the power of lateral thinkingIf you want to be the best, focus on your most valuable asset- the power of your creative mindAs competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field. Under pressure, people often think they can't be creative; many more are convinced they are not creative at all because they have never been 'arty'. Creative genius Edward de Bono debunks these common notions in this remarkable book. He shows how creativity is a learnable skill - one that everyone can use to improve their performance. He then explains how you can unlock your own creativity to reap the personal and professional rewards it will bring. Learn how to-be creative on demand with de Bono's step-by-step approachadd value to ideas and turn them into financial assetsboost creativity with the power of lateral thinkingbreak free from old ways of thinking with creative challenging If you want to be the best, focus on your most valuable asset: the power of your creative mindAs competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9780091939700
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Book Description Condition: New. If you want to be the best, focus on your most valuable asset: the power of your creative mind. This title shows how creativity is a learnable skill - one that everyone can use to improve their performance. It explains how you can unlock your own creativity to reap the personal and professional rewards it brings. Num Pages: 480 pages. BIC Classification: VSC. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 218 x 135 x 37. Weight in Grams: 510. . 2015. Paperback. . . . . Seller Inventory # V9780091939700
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