Foundations of Marketing - Softcover
Bought this for University. Never used it.
"synopsis" may belong to another edition of this title.
About the Author:
John Fahy is Professor of Marketing at the University of Limerick in Ireland and Adjunct Professor of Marketing at the University of Adelaide, Australia. He has a distinguished track record of teaching and research in the fields of marketing and business strategy. In particular, he is known for his work in the area of marketing resources and capabilities and how these factors impact on organisational performance. He is a founder member of the MC21 group which has conducted research on marketing resources and performance across 15 countries. Other current research interests include evolutionary perspectives on marketing and strategic decision making.
"About this title" may belong to another edition of this title.
- PublisherMcGraw-Hill Education / Europe, Middle East & Africa
- Publication date2012
- ISBN 10 0077137019
- ISBN 13 9780077137014
- BindingPaperback
- Edition number4
- Number of pages400
- Rating
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Foundations of Marketing
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McGraw-Hill Europe
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ISBN 10: 0077137019
ISBN 13: 9780077137014
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Foundations of Marketing
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ISBN 10: 0077137019
ISBN 13: 9780077137014
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Foundations of Marketing
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Foundations of Marketing
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ISBN 10: 0077137019
ISBN 13: 9780077137014
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Book Description Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.92. Seller Inventory # G0077137019I3N00
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Foundations of Marketing
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ISBN 10: 0077137019
ISBN 13: 9780077137014
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Foundations of Marketing
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ISBN 10: 0077137019
ISBN 13: 9780077137014
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Book Description Paperback. Condition: Good. All orders are dispatched the following working day from our UK warehouse. Established in 2004, we have over 500,000 books in stock. No quibble refund if not completely satisfied. Seller Inventory # mon0004364129
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Foundations of Marketing
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ISBN 13: 9780077137014
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Paperback
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Book Description Paperback. Condition: Very Good. All orders are dispatched the following working day from our UK warehouse. Established in 2004, we have over 500,000 books in stock. No quibble refund if not completely satisfied. Seller Inventory # mon0006906846
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Foundations of Marketing
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McGraw-Hill Higher Education 01/01/2012
(2012)
ISBN 10: 0077137019
ISBN 13: 9780077137014
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Softcover
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Book Description Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780077137014
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Foundations of Marketing
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ISBN 10: 0077137019
ISBN 13: 9780077137014
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Book Description Condition: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. Seller Inventory # M00077137019-G
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Foundations of Marketing
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ISBN 10: 0077137019
ISBN 13: 9780077137014
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Softcover
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Book Description Condition: Good. 4th edition. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # 8199371-6
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