How to make serious money for both you and your company – from the top selling author of the One Minute Manager.
Management gurus Blanchard and Bowles show how anyone – armed with a set of basic tools – can build personal wealth and financial security. Like the One Minute Manager and Raving Fans this is a business parable. It tells the story of Len, a manager who wants to be rich. Under the guidance of a group of mentors he comes across playing a card game, he begins to chart his own course to riches by learning three valuable secrets – the guideposts to becoming a multi-millionaire:
The Test of Joy: how to discover the source of money making energy and drive
The Test of Purpose: how to focus that power effectively
The Test of Creativity: where to focus to create spectacular financial success
Packed with practical advice, this is a must-read for any individual or business professional seeking to create money.
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With 'Big Bucks!' bestselling authors Ken Blanchard and Sheldon Bowles unlock the secrets of making serious money for both you and your company. Through a series of easy-to-follow steps and powerful strategies, Blanchard and Bowles show how anyone can create lasting wealth. By focussing on concepts like commitment, intensity, purpose, and even fun, the authors have crafted a totally new – and irresistible – paradigm for unlimited success.
Written in the parable style of their previous books, 'Raving Fans' and 'Gung Ho!', which were 'Business Week', 'New York Times', and 'Wall Street Journal' business bestseller, 'Big Bucks!' introduces Len, who doesn't just want more money – he wants to be a millionaire. Under the direction and guidance of a group of mentors, Len must overcome three challenges on his way to attaining more wealth than he ever dreamed possible. Len learns that these three tests can be undertaken by any individual or organisation in the pursuit of big bucks. And he also sees that while making big money, he can accomplish even more valuable achievements by being generous with his time, talents, and prosperity.
Packed with practical advice 'Big Bucks' is a must -read for any individual or business professional seeking wealth. It's destined to become one of the major money books in the twenty-first century.
Ken Blanchard is the founder and Chairman of The Ken Blanchard Companies. His One Minute Manager series has sold over thirteen million copies and been translated into more than 25 languages. He has also written or co-authored numerous other books, including Gung Ho!, Big Bucks! and Raving Fans. The Blanchards currently live in San Diego.
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