Economics (Global Ed) (Asia Higher Education Business & Economics Economics)

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9789814575133: Economics (Global Ed) (Asia Higher Education Business & Economics Economics)
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We are pleased to present this Global Edition, which has been developed specifically to be innovative while teaching students in a clear, unbiased way. It builds upon the tradition of leadership by sticking to three main goals:

  • Help the beginning student master the principles essential for understanding the economizing problem, specific economic issues, and policy alternatives.
  • Help the student understand and apply the economic perspective and reason accurately and objectively about economic matters.
  • Promote a lasting student interest in economics and the economy.


The distinguishing features of this text include:
  • Comprehensive explanations at an appropriate level that students can read and comprehend.
  • Extensive treatment of International Economics.
  • A strong emphasis on the Theory of the Firm.
  • A Focus on Economic Policy and Issues.
  • Consider This boxes and Last Word boxes which feature analogies, examples, or stories that help drive home central ideas in a student-oriented, real-world manner.


This Global Edition has been adapted to meet the needs of courses outside the United States and does not align with the instructor and student resources available with the U.S. edition.

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About the Author:

Campbell R. McConnell earned his Ph.D. from the University of Iowa after receiving degrees from Cornell College and the University of Illinois. He taught at the University of Nebraska-Lincoln from 1953 until his retirement in 1990. He is also coauthor of Contemporary Labor Economics, Seventh edition, and Essentials of Economics, First edition (both The McGraw-Hill Companies), and has edited readers for the principles and labor economics courses. He is a recipient of both the University of Nebraska Distinguished Teaching Award and the James A. Lake Academic Freedom Award, and is past-president of the Midwest Economics Association. Professor McConnell was awarded an honorary Doctor of Laws degree from Cornell College in 1973 and received its Distinguished Achievement Award in 1994.

"About this title" may belong to another edition of this title.

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