Basics Design: Print and Finish

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9782940373420: Basics Design: Print and Finish
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Basics Design 06: Print & Finish provides an introduction to a variety of printing and finishing techniques.

Presentation is everything in graphic design, and professionally applied printing and finishing techniques can add value to a design by imbuing it with a range of different visual and tactile qualities. Ultimately, such processes unite the different elements of a design in a coherent manner allowing it to achieve its intended purpose.

The book is itself printed on seven different paper stocks - including coated, uncoated, coloured, woodfree and matt - allowing the reader to see the results that can be achieved with creative stock selection.

"synopsis" may belong to another edition of this title.

Review:

'One of the things I have really enjoyed about AVA's books is the selection of images and the various types of paper employed. Not only do your books house valuable content, the content is presented well with great photography - the angle shots, close-uos, etc. I currently use AVA's Basics Design: Format and Print and Finish for my two senior production courses. The heavy use of images with tight definitions and commentary appeal to the students and the type of examples selected by the authors inspire stronger design solutions.' --Elsi Vassdal Ellis, Western Washington University, USA.

From the Back Cover:

"Basics Design: Print & Finish" provides an introduction to a variety of printing and finishing techniques, such as letterpress, lithography, computer-to-plate, thermography, varnishing, embossing, debossing and fore-edge printing.

Presentation is everything in graphic design. Such printing and finishing techniques can be used to add value to a design by imbuing it with a range of different visual and tactile qualities. Ultimately, printing and finishing processes unite the different elements of a design in a coherent manner allowing it to achieve its intended purpose."Basics Design: Print & Finish" is itself printed on seven different paper stocks - including coated, uncoated, coloured, woodfree and matt - allowing the reader to see the results that can be achieved with creative stock selection. The text is supported by a variety of examples and illustrations from the world of contemporary design.The Basics Design series also includes "Format, Layout, Typography, Image, Colour "and "Grids."

"Basics Design: Print & Finish" provides an introduction to a variety of printing and finishing techniques, such as letterpress, lithography, computer-to-plate, thermography, varnishing, embossing, debossing and fore-edge printing.

Presentation is everything in graphic design. Such printing and finishing techniques can be used to add value to a design by imbuing it with a range of different visual and tactile qualities. Ultimately, printing and finishing processes unite the different elements of a design in a coherent manner allowing it to achieve its intended purpose.

"Basics Design: Print & Finish" is itself printed on seven different paper stocks - including coated, uncoated, coloured, woodfree and matt - allowing the reader to see the results that can be achieved with creative stock selection. The text is supported by a variety of examples and illustrations from the world of contemporary design.

The Basics Design series also includes "Format, Layout, Typography, Image, Colour "and "Grids."

"About this title" may belong to another edition of this title.

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