Zeros and Ones: Digital Women and the New Technoculture

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9781857026986: Zeros and Ones: Digital Women and the New Technoculture
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A highly contentious, very readable and totally up-to-the-minute investigation of women’s natural relationship with modern technology, an association which, Plant argues, will trigger a new sexual revolution.

Zeros and Ones is an intelligent, provocative and accessible investigation of the intersection between women, feminism, machines and in particular, information technology. Arguing that the computer is rewriting the old conceptions of man and his world, it suggests that the telecoms revolution is also a sexual revolution which undermines the fundamental assumptions crucial to patriarchal culture. Historical, contemporary and future developments in telecommunications and in IT are interwoven with the past, present and future of feminism, women and sexual difference, and a wealth of connections, parallels and affinities between machines and women are uncovered as a result. Challenging the belief that man was ever in control of either his own agency, the planet, or his machines, this book argues it is seriously undermined by the new scientific paradigms emergent from theories of chaos, complexity and connectionism, all of which suggest that the old distinctions between man, woman, nature and technology need to be radically reassessed.

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Review:

Meet Ada Lovelace, daughter of mathematician Annabella Byron and poet Lord Byron, and a major contributor to Charles Babbage's famous Analytic Engine. Lovelace is in many ways the patron saint of Sadie Plant's exploration of women's roles in the creation of modern technology. The book begins with Lovelace's story, and elements of her writings appear throughout the book--sometimes to emphasize points but often to exemplify attitude. They also serve to anchor Plant's dynamic, almost stream-of-consciousness approach as we travel to 19th-century Europe to meet the nameless women who laid the foundation of modern technology with the development of weaving, survey the major female technological innovators of today, and even explore female figures in technology-based fiction.

Plant's "cyberfeminist rant", as William Gibson calls it, attempts to demonstrate that women have always used technology. You won't find victims here, rather women who were empowered by the technological innovations in their lives. What emerges is a very nontraditional feminist picture, one in which women are neither bystanders nor victims but are in many ways the unsung heroes of technical innovation. The author also points to a future where, within the zeros and ones of cyberspace, many dichotomies such as life/machine, let alone male/female, may blur in unexpected ways.

Review:

Business schools are among the most influential institutions in contemporary society. This book represents a most welcome voice in the urgent need to discuss the future role of business schools. What skills and competences do we need of our leaders of tomorrow? How do we make sure that business schools are able to not only educate students in traditional business skills, but also give them such a basic understanding of the dynamics of contemporary society so they may interact constructively with the diversity of stakeholders and thus contribute to the role business must play in securing the sustainabiliy of our global society? How may business schools contribute in innovative ways to the development of a society that is in need of new ways of addressing basic needs such as equal rights, clean water, energy and waste disposal? While this book does not pretend to provide all the answers to such demanding questions, it will stimulate reflection by questioning conventional business school thinking
Mads Øvlisen
Special Advisor to UN Global Compact and former Chair of Novo Nordisk

After the 2008 crisis, the private sector has been more than ever under the public limelight. In the midst of this debate, one central issue seems to be how business schools develop and foster management models that shape how businesses behave. This book finally opens the possibility to reflect on the multiple forms in which business schools are contributing to society
Philippe Louvet
Corporate Director, Learning for Development, L'Oreal

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9781857023862: Zeros and Ones: Digital Women and the New Technoculture

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ISBN 10:  1857023862 ISBN 13:  9781857023862
Publisher: Sage Publications Ltd, 1997
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Book Description HarperCollins Publishers, United Kingdom, 1998. Paperback. Condition: New. Revised ed. Language: English. Brand new Book. A highly contentious, very readable and totally up-to-the-minute investigation of women's natural relationship with modern technology, an association which, Plant argues, will trigger a new sexual revolution. Zeros and Ones is an intelligent, provocative and accessible investigation of the intersection between women, feminism, machines and in particular, information technology. Arguing that the computer is rewriting the old conceptions of man and his world, it suggests that the telecoms revolution is also a sexual revolution which undermines the fundamental assumptions crucial to patriarchal culture. Historical, contemporary and future developments in telecommunications and in IT are interwoven with the past, present and future of feminism, women and sexual difference, and a wealth of connections, parallels and affinities between machines and women are uncovered as a result. Challenging the belief that man was ever in control of either his own agency, the planet, or his machines, this book argues it is seriously undermined by the new scientific paradigms emergent from theories of chaos, complexity and connectionism, all of which suggest that the old distinctions between man, woman, nature and technology need to be radically reassessed. Seller Inventory # AA89781857026986

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