Dragons at Your Door: How Chinese Cost Innovation Is Disrupting Global Competition

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9781422102084: Dragons at Your Door: How Chinese Cost Innovation Is Disrupting Global Competition

The new competitive challenge from Chinese businesses is like nothing seen by Western companies since the Japanese arrived twenty years ago with their cars and consumer electronics. To fend off these fierce competitors, managers must forget yesterday’s image of Chinese companies as producers of cheap, low-quality imitations flooding world markets. In fact, by strategically implementing what the authors call cost innovation, Chinese firms are advancing into high-end products and industries and competing for such high-value activities as engineering, design, and even R&D.

The first book to examine this new competitive force, Dragons at Your Door exposes the strategies, strengths, and weaknesses of these fast-rising Chinese competitors, surfaces the underlying logic that enables Chinese firms to attack high-end industries, and provides critical new insight into these very different competitors.

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Review:

5 Stars. Recommended for all supply chain professionals
-- Supply Management, February 2008

About the Author:

Peter J. Williamson is Professor of International Management and Asian Business at the INSEAD in Fontainebleau and Singapore. Peter has acted as consultant on business strategy, restructuring and international expansion to numerous companies throughout the Asia-Pacific region as well as in Europe and North America. He is one of the very few Chinese professors in leading business schools who specialize in strategy and conduct research on China.

Ming Zeng is currently Professor of Strategy at Cheung Kong Graduate School of Business, China. Between 1998 and 2002 he was a faculty member at INSEAD. Ming has conducted extensive research on growth strategies of Chinese companies, the competition and cooperation between Chinese and multinational firms, and how the emergence of Chinese competitors is changing global competition.

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Book Description Harvard Business Review Press, 2007. Gebundene Ausgabe. Book Condition: Neu. Neu Neu/sofort versandbereit - auf Lager - The dragons are coming. Companies in Europe and the Americas have not faced such an overwhelming threat to their domestic markets since the Japanese arrived with their cars and consumer electronics. To fend off these fierce competitors, managers must forget yesterday's image of Chinese companies as producers of cheap, low-quality imitations flooding world markets. Using what the authors term, cost innovation, Chinese firms are advancing very quickly into high-end products and industries and competing for such high-value activities as engineering, design, and even R&D, not just basic manufacturing. Few firms will be immune to the global impact of Chinese Companies. Chinese competitors will create new pressure on margins across a wide range of industries and stages in the value chain. They will not only attack today's mass-markets, but also break down the barriers that have hitherto protected highly profitable, niche businesses.As the first to examine this new competitive force, this book develops a robust, theoretical framework for thinking about the issues raised, building on detailed case analysis of leading Chinese companies. It will expose the strategies, strengths, and weaknesses of these fast rising new Chinese competitors, surface the underlying logic that enables Chinese firms to attack high-end industries and sophisticated activities so quickly, and equip managers with a new competitive mindset and insight into these very different competitors. 239 pp. Englisch. Bookseller Inventory # INF1000172419

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