Mastering Fashion Marketing (Palgrave Master Series)

4.04 avg rating
( 28 ratings by Goodreads )
)  
9781403919021: Mastering Fashion Marketing (Palgrave Master Series)
View all copies of this ISBN edition:
 
 

This is the first book that combines contemporary marketing theory with analysis of operational marketing practice within the fashion industry. It contains the views of key practitioners and much original case study material from leading fashion organizations, providing unique insights into the reality of fashion marketing. Appropriate for undergraduate and postgraduate fashion, retailing and business degrees, it is also a valuable read for practitioners seeking knowledge and understanding of fashion marketing.

"synopsis" may belong to another edition of this title.

About the Author:

TIM JACKSON is Principal Lecturer at the London College of Fashion, UK, and Chair of their Fashion Management Group. He is a member of the editorial panel of The Journal of Fashion Marketing and Management and regularly comments on fashion business issues in the media. He has experience of working in retail management, buying and merchandising for a number of companies including Jaeger. DAVID SHAW is Senior Lecturer in Marketing and Retailing at the London College of Fashion, UK. He has worked from shop floor to director level for many of the UK's greatest fashion companies inclu

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Tim Jackson, David Shaw
Published by MacMillan Education UK, United Kingdom (2009)
ISBN 10: 140391902X ISBN 13: 9781403919021
New Paperback Quantity Available: 10
Seller:
The Book Depository
(London, United Kingdom)

Book Description MacMillan Education UK, United Kingdom, 2009. Paperback. Condition: New. 2008 ed. Language: English. Brand new Book. This is the first book on the subject that combines contemporary marketing theory with analysis of operational marketing practice within the fashion industry. It contains the views of key practitioners and much original case study material from leading fashion organizations to provide unique insights into the reality of fashion marketing. Seller Inventory # AAV9781403919021

More information about this seller | Contact this seller

Buy New
27.36
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

2.

Jackson, Tim
Published by imusti (2009)
ISBN 10: 140391902X ISBN 13: 9781403919021
New Paperback Quantity Available: 1
Seller:
Book Deals
(Lewiston, NY, U.S.A.)

Book Description imusti, 2009. Paperback. Condition: BRAND NEW. Seller Inventory # 140391902X_abe_bn

More information about this seller | Contact this seller

Buy New
30.83
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

3.

Shaw, David; Jackson, T; Jackson, Tim
ISBN 10: 140391902X ISBN 13: 9781403919021
New Quantity Available: 2
Seller:
GreatBookPrices
(Columbia, MD, U.S.A.)

Book Description Condition: New. Seller Inventory # 3498084-n

More information about this seller | Contact this seller

Buy New
28.79
Convert currency

Add to Basket

Shipping: 2.11
Within U.S.A.
Destination, rates & speeds

4.

Tim Jackson
Published by Palgrave Macmillan (2008)
ISBN 10: 140391902X ISBN 13: 9781403919021
New Quantity Available: 2
Seller:
Paperbackshop-US
(Wood Dale, IL, U.S.A.)

Book Description Palgrave Macmillan, 2008. PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # GB-9781403919021

More information about this seller | Contact this seller

Buy New
34.53
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

5.

Jackson, Tim
Published by Palgrave MacMillan 12/22/2008 (2008)
ISBN 10: 140391902X ISBN 13: 9781403919021
New Paperback or Softback Quantity Available: 10
Seller:
BargainBookStores
(Grand Rapids, MI, U.S.A.)

Book Description Palgrave MacMillan 12/22/2008, 2008. Paperback or Softback. Condition: New. Mastering Fashion Marketing. Book. Seller Inventory # BBS-9781403919021

More information about this seller | Contact this seller

Buy New
35.90
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

6.

Tim Jackson
Published by Palgrave Macmillan (2008)
ISBN 10: 140391902X ISBN 13: 9781403919021
New Quantity Available: > 20
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)

Book Description Palgrave Macmillan, 2008. PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # S0-9781403919021

More information about this seller | Contact this seller

Buy New
24.38
Convert currency

Add to Basket

Shipping: 15
From United Kingdom to U.S.A.
Destination, rates & speeds

7.

Shaw, David; Jackson, T; Jackson, Tim
ISBN 10: 140391902X ISBN 13: 9781403919021
New Quantity Available: 5
Seller:
GreatBookPricesUK
(Castle Donington, DERBY, United Kingdom)

Book Description Condition: New. Seller Inventory # 3498084-n

More information about this seller | Contact this seller

Buy New
24.55
Convert currency

Add to Basket

Shipping: 15
From United Kingdom to U.S.A.
Destination, rates & speeds

8.

Jackson, Tim
Published by Palgrave
ISBN 10: 140391902X ISBN 13: 9781403919021
New Paperback Quantity Available: 5
Print on Demand
Seller:
booksXpress
(Freehold, NJ, U.S.A.)

Book Description Palgrave. Paperback. Condition: new. This item is printed on demand. Seller Inventory # 9781403919021

More information about this seller | Contact this seller

Buy New
39.71
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

9.

Tim Jackson, D. Shaw
Published by Palgrave 2008-12-22 (2008)
ISBN 10: 140391902X ISBN 13: 9781403919021
New Paperback Quantity Available: > 20
Seller:
Chiron Media
(Wallingford, United Kingdom)

Book Description Palgrave 2008-12-22, 2008. Paperback. Condition: New. Seller Inventory # 6666-SPN-9781403919021

More information about this seller | Contact this seller

Buy New
25.46
Convert currency

Add to Basket

Shipping: 14.35
From United Kingdom to U.S.A.
Destination, rates & speeds

10.

Jackson, Tim
Published by Palgrave (2017)
ISBN 10: 140391902X ISBN 13: 9781403919021
New Paperback Quantity Available: 10
Print on Demand
Seller:
Ria Christie Collections
(Uxbridge, United Kingdom)

Book Description Palgrave, 2017. Paperback. Condition: New. PRINT ON DEMAND Book; New; Publication Year 2017; Fast Shipping from the UK. No. book. Seller Inventory # ria9781403919021_lsuk

More information about this seller | Contact this seller

Buy New
33.32
Convert currency

Add to Basket

Shipping: 6.99
From United Kingdom to U.S.A.
Destination, rates & speeds

There are more copies of this book

View all search results for this book