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Susan P. Douglas is the Paganelli–Bull Professor of Marketing and International Business at New York University s Stern School of Business. She received her Ph.D from the University of Pennsylvania. Prior to joining New York University, Professor Douglas taught at centre HEC, Jouy–en–Josas, France and was a faculty member of the European Institute for Advanced Studies in Management in Brussels.
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Book Description Condition: New. pp. xxii + 425 Illus. Seller Inventory # 6348332