Items related to Research Methods for Business: A Skills Building Approach,...

Research Methods for Business: A Skills Building Approach, 3rd Ed - Hardcover

 
9780471331667: Research Methods for Business: A Skills Building Approach, 3rd Ed
View all copies of this ISBN edition:
 
 
Make Better Managerial Decisions Through Scientific Research! With the third edition, you′ll gain the skills necessary to carry out research projects that will greatly improve decision making for all areas of business. Through its clear and straightforward presentation of ideas, you′ll learn the practical usefulness of business research to managers. And you′ll easily be able to focus on the theory behind scientific research and immediately apply it to research projects. Key Features of the Third Edition
∗ A new chapter on Technology and Business Research highlights the use of the Internet and Intranet, e–mail, enterprise resource planning, video conferencing, data mining, and more.
∗ New Managerial Relevance sections are integrated throughout the text to provide a real–world perspective on how research is applied in actual business situations.
∗ The use of software for data collection, data analysis, and report presentation is fully explained. The uses of SPSS and EXCEL for data analysis are comprehensively illustrated.
∗ Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book
∗ Examples and projects throughout each chapter help build the essential skills for managerial success.
∗ The issues in cross–national research in sampling and data collection are thoroughly discussed.
∗ The qualitative–quantitative aspects of research are brought together through a case study on the final chapter.

"synopsis" may belong to another edition of this title.

Synopsis:
This volume offers a framework for conducting research in a scientific manner for all areas of business. Students learn how to develop practical knowledge and skills to understand and carry out research projects. This edition goes beyond helping students understand the ways in which systematic research can be conducted to describe, explain and predict phenomena of interest pertaining to business.
About the Author:
Uma Sekaran, Professor Emerita,
Southern Illinois University at Carbondale

"About this title" may belong to another edition of this title.

  • PublisherJohn Wiley & Sons
  • Publication date1999
  • ISBN 10 047133166X
  • ISBN 13 9780471331667
  • BindingHardcover
  • Edition number3
  • Number of pages480
  • Rating

Other Popular Editions of the Same Title

9780471618898: Research Methods for Business: A Skill-building Approach

Featured Edition

ISBN 10:  ISBN 13:  9780471618898
Publisher: John Wiley & Sons, 1992
Hardcover

  • 9780471376231: Research Methods in Business 3e – A Skill Building Approach + SPSS CD WSE

    John W..., 2000
    Hardcover

Top Search Results from the AbeBooks Marketplace

Stock Image

Sekaran, Uma
Published by Wiley (1999)
ISBN 10: 047133166X ISBN 13: 9780471331667
New Hardcover Quantity: 1
Seller:
GoldBooks
(Austin, TX, U.S.A.)

Book Description Hardcover. Condition: new. New Copy. Customer Service Guaranteed. Seller Inventory # think047133166X

More information about this seller | Contact seller

Buy New
£ 22.61
Convert currency

Add to Basket

Shipping: £ 3.37
Within U.S.A.
Destination, rates & speeds