Items related to Perfect Marketing (The perfect series)
Beginning by describing the various aspects of marketing, and distinguishing it from sales, this book continues by discussing in detail the different parts of a marketing campaign, from market research and the setting of objectives, to co-ordinating information and departmental work into a successful formula. Advertising, direct and database marketing, and the roles of design and public relations, are also covered, and the book ends with a "survival check-list".
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Perfect Marketing (The perfect series)
Published by
Arrow Books Ltd
ISBN 10: 0099505215
ISBN 13: 9780099505211
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Softcover
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Perfect Marketing
Published by
Penguin Random House
(1995)
ISBN 10: 0099505215
ISBN 13: 9780099505211
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Book Description Condition: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # GRP102697136
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Perfect Marketing (The perfect series)
Published by
Arrow Books Ltd
(1995)
ISBN 10: 0099505215
ISBN 13: 9780099505211
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Paperback
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Book Description Paperback. Condition: Good. All orders are dispatched the following working day from our UK warehouse. Established in 2004, we have over 500,000 books in stock. No quibble refund if not completely satisfied. Seller Inventory # mon0005913609
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