UnderCover: An Illustrated History of American Mass Market Paperbacks.
[Publishing] Bonn, Thomas L.
From Gregor Rare Books, Langley, WA, U.S.A.
Seller rating 5 out of 5 stars
AbeBooks Seller since 26 April 1997
From Gregor Rare Books, Langley, WA, U.S.A.
Seller rating 5 out of 5 stars
AbeBooks Seller since 26 April 1997
About this Item
A Fine copy of this paperback original. the "paperback revolution" only took place after Pocket Books began to be distributed by magazine wholesalers to cigar stores, train stations, and five and tens. Hardbacks sell by author recognition, word-of-mouth, reviews; not so the paperback: The cover sells the content, since much paperback buying is thought to depend on impulse. Packaging must therefore attract the passerby, encourage him to pick up the book, read its endorsements, look over the opening pages. And, if all goes according to plan, buy it. The intimate history of paperbacks may be read in such covers, many reproduced in this lavish Penguin paperback. Illustrated with numerous black & white and color covers. Seller Inventory # 26912
Bibliographic Details
Title: UnderCover: An Illustrated History of ...
Publisher: Penguin Books
Publication Date: 1982
Binding: Soft cover
Condition: Fine
Edition: 1st Edition
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