Language: English
Published by SAGE Publications Inc, United States, Thousand Oaks, 2004
ISBN 10: 076194494X ISBN 13: 9780761944942
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Paperback. Condition: Very Good. The Practice of Making Strategy takes the student through the process of making strategy with a management team. This is a highly practical book based on a wealth of organizational applications in large and small organizations, public and not-for-profit as well as commercial settings. It presents techniques that can be used to develop a business model, and manage key strategic issues. The techniques are used to develop strategies for units, departments and operating companies, as well as for a complete organization. For those teaching strategic management the book provides links to the major texts in the strategy field, and includes ancillary materials to guide student learning. The material making up this book has been used successfully with new practitioners - consultants, and practising managers. Many managers use the material to guide the development of a strategy for their own group within a larger corporation. The book reflects powerful theories from the fields of strategic management, social psychology, psychology, operational research, and organizational behaviour that are brought together in Eden and Ackermanns Making Strategy: the Journey of Strategic Management (1998, 2nd Edition forthcoming). The Practice of Making Strategy extends this material into a step-by-step process with examples and real cases. The book includes chapters on: how to get started with a management team; surfacing and structuring strategic issues; developing a goals system; working with patterns of distinctive competencies; developing and testing the business model; achieving closure. This book will be set reading for MBA students, to be used alongside the main textbooks in strategy courses. It will also fit perfectly with managers wanting to do their own strategy making, and with consultants working in this field. A web site to accompany the book can be visited at www.journeymaking.net. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Language: English
Published by SAGE Publications, Limited, 2004
ISBN 10: 076194494X ISBN 13: 9780761944942
Seller: Better World Books Ltd, Dunfermline, United Kingdom
First Edition
Condition: Good. 1st Edition. Ships from the UK. Used book that is in clean, average condition without any missing pages.
Language: English
Published by SAGE Publications, Limited, 2004
ISBN 10: 076194494X ISBN 13: 9780761944942
Seller: Better World Books Ltd, Dunfermline, United Kingdom
First Edition
Condition: Good. 1st Edition. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780761944942.
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780761944942.
Language: English
Published by Sage Publications Ltd, 2005
ISBN 10: 076194494X ISBN 13: 9780761944942
Seller: Anybook.com, Lincoln, United Kingdom
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780761944942.
XIII, 188 p. Hardcover. Versand aus Deutschland / We dispatch from Germany via Air Mail. Einband bestoßen, daher Mängelexemplar gestempelt, sonst sehr guter Zustand. Imperfect copy due to slightly bumped cover, apart from this in very good condition. Stamped. International Series in Advanced Management Studies. Sprache: Englisch.
Condition: new.
Seller: Ria Christie Collections, Uxbridge, United Kingdom
£ 49.30
Quantity: Over 20 available
Add to basketCondition: New. In.
Condition: New. 1st ed. 2020 edition NO-PA16APR2015-KAP.
Paperback. Condition: Brand New. 204 pages. 9.25x6.10x0.55 inches. In Stock.
Seller: Ria Christie Collections, Uxbridge, United Kingdom
£ 64.30
Quantity: Over 20 available
Add to basketCondition: New. In.
Condition: New. 1st ed. 2020 edition NO-PA16APR2015-KAP.
Language: English
Published by Springer International Publishing, 2020
ISBN 10: 3030335909 ISBN 13: 9783030335908
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - Consumers in most parts of the world now have global access to products beyond those offered in their countries and cultures. This new space for comparison defined by globalization can result in very different purchasing behaviors, including those influenced by the 'country of origin'. This book investigates this effect, one of the most controversial fields of consumer literature, from a company perspective. In particular, it demonstrates the strategic relevance of the country of origin in creating and making use of the value in foreign markets. It also addresses the challenges connected with utilizing the value of the country of origin by considering different entry modes and international marketing channels. Further, it considers the role of international importers and international retailers' assortment strategies in terms of value creation in foreign markets. Combining theory and practice, the book features diverse company perspectives and interviews with importers and retailers.
Hardcover. Condition: Brand New. 188 pages. 9.75x6.50x0.75 inches. In Stock.
Paperback. Condition: New. New. book.
Condition: Hervorragend. Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.
Language: English
Published by Springer International Publishing, 2019
ISBN 10: 3030335879 ISBN 13: 9783030335878
Seller: AHA-BUCH GmbH, Einbeck, Germany
Buch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - Consumers in most parts of the world now have global access to products beyond those offered in their countries and cultures. This new space for comparison defined by globalization can result in very different purchasing behaviors, including those influenced by the 'country of origin'. This book investigates this effect, one of the most controversial fields of consumer literature, from a company perspective. In particular, it demonstrates the strategic relevance of the country of origin in creating and making use of the value in foreign markets. It also addresses the challenges connected with utilizing the value of the country of origin by considering different entry modes and international marketing channels. Further, it considers the role of international importers and international retailers' assortment strategies in terms of value creation in foreign markets. Combining theory and practice, the book features diverse company perspectives and interviews with importers and retailers.
Hardcover. Condition: New. New. book.
Condition: New. Print on Demand.
Condition: New. PRINT ON DEMAND.
Condition: New. Print on Demand.
Condition: New. PRINT ON DEMAND.
Language: English
Published by Springer International Publishing, 2020
ISBN 10: 3030335909 ISBN 13: 9783030335908
Seller: preigu, Osnabrück, Germany
Taschenbuch. Condition: Neu. International Marketing Strategy | The Country of Origin Effect on Decision-Making in Practice | Giovanna Pegan (u. a.) | Taschenbuch | xiii | Englisch | 2020 | Springer International Publishing | EAN 9783030335908 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu Print on Demand.
Language: English
Published by Springer International Publishing, 2019
ISBN 10: 3030335879 ISBN 13: 9783030335878
Seller: preigu, Osnabrück, Germany
Buch. Condition: Neu. International Marketing Strategy | The Country of Origin Effect on Decision-Making in Practice | Giovanna Pegan (u. a.) | Buch | xiii | Englisch | 2019 | Springer International Publishing | EAN 9783030335878 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu Print on Demand.