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Identifying Substitute Complementary Relationships by Mcalister Leigh (28 results)
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
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Condition: As New. Unread book in perfect condition.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior September, 1983 Classic Reprint
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
Seller rating 5 out of 5 stars
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
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HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior (Paperback or Softback)
Published by Legare Street Press 7/18/2023, 2023
ISBN 10: 1021500445 ISBN 13: 9781021500441
Language: English
Paperback or Softback. Condition: New. Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior. Book.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior September, 1983 Classic Reprint
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
Seller rating 5 out of 5 stars
HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
Condition: New. In.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: New.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: As New. Unread book in perfect condition.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
Condition: New. In.
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Paperback. Condition: New. Print on Demand. This book centers on the complex relationships between various products in a defined market class. The author introduces a new technique for exploring these relationships, which he calls "cross-consumption response." Unlike previous methods, the author's approach can reveal both when products are substitutes for one another and when they are complements. Traditionally, products were assumed to be substitutes for one another, meaning that an increase in sales for one product would cause a decrease in sales for the other. However, this book argues that some products may actually be complements, meaning that an increase in sales for one product causes an increase in sales for another. The author illustrates the practical applications of this technique through a detailed case study of the soft drink industry. Through this case study, the author demonstrates how his approach can be used to identify both substitute and complementary relationships among different soft drink brands. This book provides a valuable new tool for understanding the complex relationships between products in a market class. The author's findings have important implications for marketing and product development strategies, and should be of interest to anyone interested in understanding consumer behavior. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item.
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PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
Published by Creative Media Partners, LLC Jul 2023, 2023
ISBN 10: 1021500445 ISBN 13: 9781021500441
Language: English
Taschenbuch. Condition: Neu. Neuware.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
Seller rating 5 out of 5 stars
PAP. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
Published by Creative Media Partners, LLC Jul 2023, 2023
ISBN 10: 1019950374 ISBN 13: 9781019950371
Language: English
Buch. Condition: Neu. Neuware - This groundbreaking study offers new insights into the behavior of consumers in the marketplace, and how they seek out and consume various products. Drawing on extensive research and data analysis, the authors explore the relationships between substitute and complementary products and their impact on consumer decision-making. With its rigorous analysis and practical applications, this book is an essential resource for anyone interested in marketing, consumer behavior, and business strategy.
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Condition: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher.
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HRD. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Seller rating 5 out of 5 stars
Paperback / softback. Condition: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
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Condition: New. Print on Demand.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
Seller rating 5 out of 5 stars
HRD. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
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Condition: New. PRINT ON DEMAND.
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Condition: New. Print on Demand.
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Condition: New. PRINT ON DEMAND.
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Seller rating 5 out of 5 stars
Hardback. Condition: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days 295.
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Leather Bound. Condition: New. Language: English. Presenting an Exquisite Leather-Bound Edition, expertly crafted with Original Natural Leather that gracefully adorns the spine and corners. The allure continues with Golden Leaf Printing that adds a touch of elegance, while Hand Embossing on the rounded spine lends an artistic flair. This masterpiece has been meticulously reprinted in 2025, utilizing the invaluable guidance of the original edition published many years ago in 1983. The contents of this book are presented in classic black and white. Its durability is ensured through a meticulous sewing binding technique, enhancing its longevity. Imprinted on top-tier quality paper. A team of professionals has expertly processed each page, delicately preserving its content without alteration. Due to the vintage nature of these books, every page has been manually restored for legibility. However, in certain instances, occasional blurriness, missing segments, or faint black spots might persist. We sincerely hope for your understanding of the challenges we faced with these books. Recognizing their significance for readers seeking insight into our historical treasure, we've diligently restored and reissued them. Our intention is to offer this valuable resource once again. We eagerly await your feedback, hoping that you'll find it appealing and will generously share your thoughts and recommendations. Lang: - English, Pages:- 92, Print on Demand. If it is a multi-volume set, then it is only a single volume. We are specialised in Customisation of books, if you wish to opt different color leather binding, you may contact us. This service is chargeable. Product Disclaimer: Kindly be informed that, owing to the inherent nature of leather as a natural material, minor discolorations or textural variations may be perceptible. Explore the FOLIO EDITION (12x19 Inches): Available Upon Request. 92.
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