Grocers Window Book Compilation Practical by Editor Nest (1 results)

Condition: Very Good. Hard back publisher's original blue cloth spine, blue stamping 'Nestlé's Milk' advertisement to lower panel, plain text to upper. 8vo 9½" x 6½" 180 pp. Well illustrated, monochrome photographic illustrations of shop windows and commodities on glossy paper, The first window display book published in Britain. Adequate displays in the grocery window have come to be recognised not only as an indispensable part of the proper conduct of the grocery store, but without question the most important method of advertising to promote sales. The plans and descriptions conform with those limitations which naturally exist in the grocery business, and especially in the many smaller stores. Retail grocers who realise all to well that good windows sell goods and that the proper trimming of the grocery window is today an all important essential. The most effective method of lighting the window, the preparation of window cards, and other features are provided for. In Very Good condition with light rubbing to corners. Member of the P.B.F.A. ECONOMICS & COMMERCE.