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Decoding Consumer Behaviour Insights by Shubhendu Shekher (4 results)
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Taschenbuch. Condition: Neu. Neuware - In an era marked by rapid technological change, globalization, and evolving consumer expectations, understanding the behaviour of consumers has become more complex - yet more essential - than ever before. The way people shop, interact with brands, process information, and make purchasing decisions has undergone a seismic shift. It is in this context that this book, Decoding Consumer Behaviour: Insights, Trends, and Applications, takes form.
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Buch. Condition: Neu. Neuware - In an era marked by rapid technological change, globalization, and evolving consumer expectations, understanding the behaviour of consumers has become more complex - yet more essential - than ever before. The way people shop, interact with brands, process information, and make purchasing decisions has undergone a seismic shift. It is in this context that this book, Decoding Consumer Behaviour: Insights, Trends, and Applications, takes form.
