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high Pipe Business School: Product Management(Chinese Edition)
Published by China Labor and Social Security Publishing House P, 2004
ISBN 10: 7504547212 ISBN 13: 9787504547217
Language: English
paperback. Condition: New. Language:Chinese.Pages Number: 424 Publisher: China Labor and Social Security Publishing House Pub. Date :2004-10. This book is in Business Administration School class of marketing materials one of the main courses. The book is 12 chapters. divided into three parts form. The first part of the theory of product management. product management. explained the planning. organization. evaluation and control. etc.; second part of new product development theory to explain the development and commerci.
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marketing plan and analysis (6th edition)(Chinese Edition)
Published by Peking University Press Pub. Date :2008-12-01, 1991
ISBN 10: 7301137958 ISBN 13: 9787301137956
Soft cover. Condition: New. Language:Chinese.Author:TANG NA DE R LAI MAN (DonaldR.Lehmann) LA SAI ER S WEN NA (RussellS.Winer) WANG YONG GUI.Binding:Soft cover.Publisher:Peking University Press Pub. Date :2008-12-01.
