Published by Woodhead Publishing India, 2020
ISBN 10: 9388320190 ISBN 13: 9789388320191
Language: English
Seller: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.
Condition: New. Brand New. Soft Cover International Edition. Different ISBN and Cover Image. Priced lower than the standard editions which is usually intended to make them more affordable for students abroad. The core content of the book is generally the same as the standard edition. The country selling restrictions may be printed on the book but is no problem for the self-use. This Item maybe shipped from US or any other country as we have multiple locations worldwide.
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Published by McGraw-Hill Education, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: Goodvibes Books, STAFFORD, TX, U.S.A.
Condition: New. New Book.
Published by McGraw-Hill Education, OH, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condition: new. Paperback. Sachdev's, Digital Marketing 1e is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to do digital marketing. Grounded in marketing theory and concepts taking a strategic and analytical approach with global examples Relevant chapters designed to engage students through Thinking about Global Digital Marketing, Legal and Ethical Issues, Privacy and Security Considerations and Value Creation Latest digital marketing tools with emphasizing current marketing trends and showcasing how tools should be applied Hands-on digital marketing exercises, including mocking up a website (using tools, not programming), creating Google search ad campaigns, creating social media and community content with additional direction toward industry certifications such as Google Ads, Social Media, and Email Marketing. Designed to support multiple teaching formats through McGraw Hills Connect with personalized reading experience of Smartbook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Published by McGraw-Hill Education, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: Basi6 International, Irving, TX, U.S.A.
Condition: Brand New. New.SoftCover International edition. Different ISBN and Cover image but contents are same as US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Published by McGraw-Hill Education, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.
Condition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Published by McGraw-Hill Education, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: Better World Books, Mishawaka, IN, U.S.A.
Condition: As New. Used book that is in almost brand-new condition.
Published by McGraw-Hill Education, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New.
Published by McGraw-Hill Education, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: Majestic Books, Hounslow, United Kingdom
£ 61.79
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Add to basketCondition: New.
Published by Woodhead Publishing Limited, 2020
ISBN 10: 9388320190 ISBN 13: 9789388320191
Language: English
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New.
Published by Woodhead Publishing Limited, 2020
ISBN 10: 9388320190 ISBN 13: 9789388320191
Language: English
Seller: Majestic Books, Hounslow, United Kingdom
£ 63.35
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Add to basketCondition: New.
Published by McGraw-Hill Education, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
£ 64.17
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Add to basketPAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
Published by McGraw-Hill Interamericana de España S.L., 2024
ISBN 10: 1456298879 ISBN 13: 9781456298876
Language: Spanish
Seller: AG Library, Malaga, MA, Spain
Condition: New. Idioma/Language: Español. Marketing digital está dirigido principalmente a cursos universitarios sobre marketing digital; sin embargo, se puede utilizar en programas de certificación y posgrado. Con una base en la teoría y los conceptos de marketing, adopta un enfoque estratégico y analítico con ejemplos globales. El material no sólo hace referencia a algunas de las últimas herramientas de marketing digital, también enfatiza las tendencias actuales del marketing y muestra cómo se pueden aplicar. En sus 12 capítulos hay tres fundamentales que presentan a los estudiantes el tema general del marketing digital en un mundo digital, cómo crear valor mediante la estrategia de marketing digital con un ejemplo de plan estratégico de marketing digital y el comportamiento del consumidor digital. Los dos capítulos finales del libro analizan las importantes cuestiones legales, éticas, de privacidad y de seguridad relacionadas con el marketing digital, y las tendencias y el futuro del marketing digital. Los capítulos intermedios son sobre "cómo hacer" y se centran en cómo utilizar la teoría y los conceptos de marketing, en combinación con las herramientas presentadas en el texto, para "hacer marketing digital". Cada uno tiene una estructura de contenido que analiza primero la creación de valor y los objetivos, y luego las consideraciones, estrategias y tácticas para el marketing digital relacionadas con el tema del capítulo. Cada uno termina con una sección de analítica, que muestra los indicadores analíticos apropiados para monitorear la efectividad del marketing digital relacionado con el tema del capítulo. A lo largo de los capítulos más importantes se incluyen recuadros que destacan aspectos relevantes del marketing digital. *** Nota: Los envíos a España peninsular, Baleares y Canarias se realizan a través de mensajería urgente. No aceptamos pedidos con destino a Ceuta y Melilla.
Published by McGraw-Hill Education, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New.
Published by McGraw Hill / Latinoamérica, 2024
ISBN 10: 1456298879 ISBN 13: 9781456298876
Language: Spanish
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.
Condition: new. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Published by Woodhead Publishing Limited, 2020
ISBN 10: 9388320190 ISBN 13: 9789388320191
Language: English
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New.
Published by McGraw-Hill Education, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Condition: New. 2023. Paperback. . . . . .
Published by MC GRAW HILL INTERAMERICANA, 2024
ISBN 10: 1456298879 ISBN 13: 9781456298876
Language: Spanish
Seller: Imosver, PONTECALDELAS, PO, Spain
Condition: Nuevo. Marketing digital se dirige principalmente a cursos universitarios sobre marketing digital y programas de posgrado. Presenta una base teórica de conceptos de marketing, y añade un enfoque estratégico y analítico con ejemplos globales. El autor describe y muestra cómo se pueden aplicar algunas de las últimas herramientas de marketing digital, en el marco de las tendencias actuales.
Published by McGraw-Hill Education, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
£ 68.51
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Add to basketPaperback / softback. Condition: New. New copy - Usually dispatched within 3 working days. 726.
Condition: Good. Used - Good. Book may not contain supplemental items such as CDs, access codes, etc.
Seller: UK BOOKS STORE, London, LONDO, United Kingdom
£ 96.21
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Add to basketPaperback. Condition: New. Brand New ! Fast Delivery "International Edition " and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 4-6 Working days .and we do have flat rate for up to 2LB. Extra shipping charges will be requested This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability.
Condition: Nuevo. Marketing digital está dirigido principalmente a cursos universitarios sobre marketing digital; sin embargo, se puede utilizar en programas de certificación y posgrado. Con una base en la teoría y los conceptos de marketing, adopta un enfoque estratégico y analítico con ejemplos globales. El material no sólo hace referencia a algunas de las últimas herramientas de marketing digital, también enfatiza las tendencias actuales del marketing y muestra cómo se pueden aplicar.En sus 12 capítulos hay tres fundamentales que presentan a los estudiantes el tema general del marketing digital en un mundo digital, cómo crear valor mediante la estrategia de marketing digital con un ejemplo de plan estratégico de marketing digital y el comportamiento del consumidor digital. Los dos capítulos finales del libro analizan las importantes cuestiones legales, éticas, de privacidad y de seguridad relacionadas con el marketing digital, y las tendencias y el futuro del marketing digital. Los capítulos intermedios son sobre ?cómo hacer? y se centran en cómo utilizar la teoría y los conceptos de marketing, en combinación con las herramientas presentadas en el texto, para ?hacer marketing digital? Cada uno tiene una estructura de contenido que analiza primero la creación de valor y los objetivos, y luego las consideraciones, estrategias y tácticas para el marketing digital relacionadas con el tema del capítulo. Cada uno termina con una sección de analítica, que muestra los indicadores analíticos apropiados para monitorear la efectividad del marketing digital relacionado con el tema del capítulo.A lo largo de los capítulos más importantes se incluyen recuadros que destacan aspectos relevantes del marketing digital.
Published by McGraw-Hill Education, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: Kennys Bookstore, Olney, MD, U.S.A.
Condition: New. 2023. Paperback. . . . . . Books ship from the US and Ireland.
Published by McGraw-Hill Education, OH, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: CitiRetail, Stevenage, United Kingdom
£ 58.77
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Add to basketPaperback. Condition: new. Paperback. Sachdev's, Digital Marketing 1e is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to do digital marketing. Grounded in marketing theory and concepts taking a strategic and analytical approach with global examples Relevant chapters designed to engage students through Thinking about Global Digital Marketing, Legal and Ethical Issues, Privacy and Security Considerations and Value Creation Latest digital marketing tools with emphasizing current marketing trends and showcasing how tools should be applied Hands-on digital marketing exercises, including mocking up a website (using tools, not programming), creating Google search ad campaigns, creating social media and community content with additional direction toward industry certifications such as Google Ads, Social Media, and Email Marketing. Designed to support multiple teaching formats through McGraw Hills Connect with personalized reading experience of Smartbook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
Published by McGraw-Hill Education, US, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
£ 98.89
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Add to basketPaperback. Condition: New. Sachdev's, Digital Marketing 1e is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to "do digital marketing." .Grounded in marketing theory and concepts taking a strategic and analytical approach with global examples .Relevant chapters designed to engage students through "Thinking about Global Digital Marketing", "Legal and Ethical Issues", "Privacy and Security Considerations" and "Value Creation" .Latest digital marketing tools with emphasizing current marketing trends and showcasing how tools should be applied .Hands-on digital marketing exercises, including mocking up a website (using tools, not programming), creating Google search ad campaigns, creating social media and community content with additional direction toward industry certifications such as Google Ads, Social Media, and Email Marketing. .Designed to support multiple teaching formats through McGraw Hill's Connect with personalized reading experience of Smartbook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios.
Published by McGraw-Hill Education, OH, 2024
ISBN 10: 1264449356 ISBN 13: 9781264449354
Language: English
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condition: new. Paperback. Digital Marketing is targeted primarily at undergraduate courses in Digital Marketing. It may also be used in certificate and graduate programs. It is grounded in marketing theory and concepts and adopts a strategic and analytical approach with global examples. The material can be used in any teaching format: in-class, online, and hybrid. Not only does it reference some of the latest digital marketing tools, it also emphasizes current marketing trends and shows how these may be applied. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Published by McGraw-Hill Education Ltd, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: moluna, Greven, Germany
£ 70.38
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Add to basketCondition: New. Über den AutorDr. Raj Sachdev, MSc (Oxford), M.B.A., LL.M, D.B.A., PCM (Digital Marketing), CIPP/US, is an Assistant Professor of Marketing at Plymouth State University (PSU), Assistant Facilitator at Cornell University, a digital .
Published by McGraw-Hill Education, OH, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: AussieBookSeller, Truganina, VIC, Australia
£ 93.36
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Add to basketPaperback. Condition: new. Paperback. Sachdev's, Digital Marketing 1e is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to do digital marketing. Grounded in marketing theory and concepts taking a strategic and analytical approach with global examples Relevant chapters designed to engage students through Thinking about Global Digital Marketing, Legal and Ethical Issues, Privacy and Security Considerations and Value Creation Latest digital marketing tools with emphasizing current marketing trends and showcasing how tools should be applied Hands-on digital marketing exercises, including mocking up a website (using tools, not programming), creating Google search ad campaigns, creating social media and community content with additional direction toward industry certifications such as Google Ads, Social Media, and Email Marketing. Designed to support multiple teaching formats through McGraw Hills Connect with personalized reading experience of Smartbook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Condition: New. New. Book may not contain supplemental items such as CDs, access codes, etc.
Published by Mcgraw-Hill Education Jun 2023, 2023
ISBN 10: 1266143092 ISBN 13: 9781266143090
Language: English
Seller: AHA-BUCH GmbH, Einbeck, Germany
£ 72.29
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Add to basketTaschenbuch. Condition: Neu. Neuware - Sachdev's, Digital Marketing 1e is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to 'do digital marketing.' .Grounded in marketing theory and concepts taking a strategic and analytical approach with global examples .Relevant chapters designed to engage students through 'Thinking about Global Digital Marketing', 'Legal and Ethical Issues', 'Privacy and Security Considerations' and 'Value Creation' .Latest digital marketing tools with emphasizing current marketing trends and showcasing how tools should be applied .Hands-on digital marketing exercises, including mocking up a website (using tools, not programming), creating Google search ad campaigns, creating social media and community content with additional direction toward industry certifications such as Google Ads, Social Media, and Email Marketing. .Designed to support multiple teaching formats through McGraw Hill's Connect with personalized reading experience of Smartbook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios.