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Working With Universities: How Businesses & Universities Can Work Together Profitably

Jolly, Adam

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ISBN 10: 1780591349 / ISBN 13: 9781780591346
Published by Crimson Publishing
New Condition New Soft cover
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2013. 2nd Revised edition. Paperback. A practical guide for small to mid-sized companies looking to gain a competitive and profitable edge by working in partnership with universities. It covers all the essential topics from university research centres, patents and new models for development, to the value of universities to entrepreneurs and businesses for a beneficial relationship. Num Pages: 272 pages. BIC Classification: KJC; KJVV. Category: (G) General (US: Trade). Dimension: 234 x 159 x 18. Weight in Grams: 532. How Businesses & Universities Can Work Together Profitably. 272 pages. A practical guide for small to mid-sized companies looking to gain a competitive and profitable edge by working in partnership with universities. It covers all the essential topics from university research centres, patents and new models for development, to the value of universities to entrepreneurs and businesses for a beneficial relationship. Cateogry: (G) General (US: Trade). BIC Classification: KJD; KJVV. Dimension: 234 x 159 x 18. Weight: 532. . . . . . Books ship from the US and Ireland. Bookseller Inventory # V9781780591346

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Synopsis:

Working with Universities is a practical and informative guide for small to mid-sized companies looking to gain a competitive and profitable edge by working in partnership with universities. Universities offer businesses the perfect combination of knowledge and innovation that can be developed into profitable commercial ventures through businesses. There are a number of opportunities for businesses and universities to work collaboratively for mutual benefit, including research and development, bespoke market research and testing, Knowledge Transfer Partnerships, intellectual property development as well as university business incubation projects and spin-out enterprises. Written in a practical, jargon-free way, it will also help managers find the best sources of help in the knowledge economy. Working with Universities looks at how universities can redefine new markets and break boundaries, how academic and commercial priorities differ and includes some of the best case studies of profitable partnerships from UK institutions. Plus all the information and advice businesses need when looking to work with universities, including: * How universities can help businesses - the value of universities to entrepreneurs and innovators * Commercial and academic priorities - how they differ and how that applies to partnerships * Research and development - the best centres and expertise * The new models of innovation - the current trends, programmes and options for partnerships

Product Description: Working with Universities is a practical and informative guide for small to mid-sized companies looking to gain a competitive and profitable edge by working in partnership with universities. Universities offer the perfect combination of knowledge and innovation that can be developed into profitable commercial ventures. There are a number of opportunities for businesses and universities to work collaboratively for mutual benefit, including research and development, bespoke market research and testing, Knowledge Transfer Partnerships, intellectual property development as well as university business incubation projects and spin-out enterprises. Working with Universities looks at how universities can redefine new markets and break boundaries, how academic and commercial priorities differ and includes some of the best case studies of profitable partnerships from UK institutions. Plus all the information and advice businesses need when looking to work with universities, including: * How universities can help businesses - the value of universities to entrepreneurs and innovators * Commercial and academic priorities - how they differ and how that applies to partnerships * Research and development - the best centres and expertise * The new models of innovation - the current trends, programmes and options for partnerships

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Bibliographic Details

Title: Working With Universities: How Businesses & ...

Publisher: Crimson Publishing

Binding: Soft cover

Book Condition: New

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