THE TRADE CARD IN NINETEENTH-CENTURY AMERICA
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112pp ISBN 0826206190 The trade or advertising cards that were produced in great quantity and variety during the last third of the nineteenth century constitute the first nationwide marketing strategy in American advertising. fine w/fine dustjacket (hardcover). Bookseller Inventory # 058658
Title: THE TRADE CARD IN NINETEENTH-CENTURY AMERICA
Publisher: Univ. of Missouri Press, Columbia, MO
Publication Date: 1987
Illustrator: B&W and color illustrations
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