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The most effective sales strategies for tough economic times
Today's selling environment is tough, and only getting tougher. The old tactics are no longer working, and the current economy is only making selling more difficult. You need sales tactics and strategies that work now and fast . . . even when no one wants to buy-and tactics and strategies that will work even better when they do want to buy.
How to Sell When Nobody's Buying is a practical, effective guide to selling even in the toughest of times. This book is packed with new information about creating sales opportunities. Most sales strategies taught today are based on outdated information from ten, twenty, even thirty years ago and they simply don't work today. You'll find the tools and information you need to gain confidence, create powerful alliances, profitable social networks, and drive your profits to unprecedented highs. Whether you sell business-to-business or direct to the consumer, whether you sell real estate or retail, this is the sales guide for you.
These days, you need all the help you can get to sell effectively. If you want to increase your sales and drive your business forward-no matter what the economy or your industry does-learn How to Sell When Nobody's Buying.
From the Inside Flap: You are holding this book because you need to make more sales fast in an uncertain time. The pressure to sell has never been higher. But as the economy, your industry, and the markets change, does that really mean that people aren't buying anymore?
Of course not. First, you have to understand, it's not your fault. You're struggling because the current model for reaching and converting customers is seriously outdated and no longer works. You must develop new skills in a rapidly changing world if you intend to sell. We're in a new economy full of rapidly changing industries?and new sales rules apply. Customers have up-to-the-minute information access, a global reach, a social-networking mindset, a desire for instant gratification, and expectations of more powerful, high-tech experiences. That means you must understand what consumers demand of you before putting products and services in front of them. You need to pick up the tools that connect you to your market, expand your networks, and create a persuasive message that reaches customers where they live. The rules have changed and only those most adaptable to change will survive.
This approach is necessary for everyone in the sales industry. Whether you're a salesperson, a sales manager, are self-employed, or are part of a sales team, How to Sell When Nobody's Buying is the one-stop resource you need to stand out in the marketplace?starting now. A master persuader, marketer, and sales strategist, Dave Lakhani provides the tools and techniques you need to make a difference in your sales numbers and profits immediately, including:
Tough times present real opportunity for forward- thinking sales teams. Lakhani gives you the tools and understanding you need to gain new confidence, create powerful alliances, find great prospects, and drive your profits to unprecedented levels. Whether your specialization is retail, B-to-B, B-to-C, real estate, services, or your own business, you can use these quick-and-easy lessons to instantly create more sales, find greater success, and tap into the potential that's waiting for you in the new economy.
Title: How To Sell When Nobody's Buying: (And How ...
Book Condition: New
Book Description Wiley. Hardcover. Book Condition: GOOD. Gently used may contain ex-library markings, possibly has some minor highlighting, textual notations, and or underlining. Text is still easily readable. Bookseller Inventory # 2693067271
Book Description Wiley, 2009. Book Condition: Good. N/A. Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP37714569
Book Description Wiley, 2009. Book Condition: Good. N/A. Ships from Reno, NV. Former Library book. Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP87743152
Book Description Wiley, 2009. Book Condition: Fair. N/A. Ships from Reno, NV. Former Library book. Shows definite wear, and perhaps considerable marking on inside. Bookseller Inventory # GRP88468764
Book Description Wiley, 2009. Book Condition: Good. N/A. Former Library book. Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP68687642
Book Description Wiley. Hardcover. Book Condition: Good. Book has a small amount of wear visible on the binding, cover, pages. Bookseller Inventory # G0470504897I3N00
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Book Description Wiley, 2009. Hardcover. Book Condition: Good. We have been selling books online for nearly 20 years, so buy with confidence. Every order is shipped the same day or the next day. This is a used book in good condition and may show some signs of use or wear . Bookseller Inventory # mon0002233765
Book Description Wiley, 2009. Book Condition: Used. This Book is in Good Condition. Clean Copy With Light Amount of Wear. 100% Guaranteed. Summary: The most effective sales strategies for tough economic timesToday's selling environment is tough, and only getting tougher. The old tactics are no longer working, and the current economy is only making selling more difficult. You need sales tactics and strategies that work now and fast. . . Bookseller Inventory # ABE_book_usedgood_0470504897
Book Description Wiley. Hardcover. Book Condition: Good. 0470504897 Meets or exceeds the good condition guidelines. Nice copy. Has some writing/highlighting. Five star seller - Buy with confidence!. Bookseller Inventory # Z0470504897Z3