Title: Packaging Design October 1962 Volume 3 ...
Publisher: Cadel-Kaye Inc., New York
Publication Date: 1962
Binding: Illustrated Wraps
Book Condition: Good
52 pp. Profusely illustrated in b/w with some colour. Bi-monthly magazine for the packaging trade subtitled "Materials-Construction-Graphics-Research-Marketing". Contents include articles on the use of colour in package design : Psychology of colour, colour and design requirements, colour printing on various materials, printing inks and methods, fluorescent colour, package typography and colour, colour and the shipping container, colour control and standardization, 10 helpful hints for top quality carton design reproduction, glossary of art and print terms, colour quotient questionnaire, colour case histories featuring re-design programs at Martin-Senour, Crosse & Blackwell and Kodak. Also features sections on product design and material developments. Internally clean and unmarked with tight, sound binding. Colour illustrated wraps are lightly soiled, shelf and edge worn withage toning at the extremities and faint foxing along the foredge. Slight knock at the tail corner. Size: 4to - over 9¾" - 12" tall. Bookseller Inventory # 007453
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AbeBooks Bookseller Since: 25 January 2001
David Mirvish Books is a division of David Mirvish Gallery, Inc.
Representative : Camillo Casciato.
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Store Description: Our store specializes in books and catalogues on the fine arts, commercial arts, photography, and architecture. We also have a stock of magazines and periodicals on these subjects dating from the 1950s to the 1970s and welcome any inquiries on titles you do not see posted on our AbeBooks.com listings.