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Marks of Excellence

Mollerup, Per

88 ratings by Goodreads
ISBN 10: 0714864749 / ISBN 13: 9780714864747
Published by Phaidon Press Ltd
New Condition: New Hardcover
From Kennys Bookstore (Olney, MD, U.S.A.)

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About this Item

2013. 2nd Edition. Hardcover. Revised edition of the best-selling history of the trademark. Num Pages: 296 pages, 1000. BIC Classification: AKC; GTH. Category: (G) General (US: Trade). Dimension: 260 x 298 x 46. Weight in Grams: 2164. . . . . . Books ship from the US and Ireland. Bookseller Inventory # V9780714864747

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Bibliographic Details

Title: Marks of Excellence

Publisher: Phaidon Press Ltd

Binding: Hardcover

Book Condition:New

About this title

Synopsis:

Marks of Excellence (first published 1997) offers a rigorous exploration of the trademark: its history, development, style, classification and relevance in today's world. The book includes extensive discussion of its origins in heraldry, monograms, owner's marks and certificates of origins, and also contains a comprehensive taxonomy of trademarks and an alphabetical index of trademark themes. An invaluable reference tool for design students and graphic designers, the original book is packed with nearly 600 illustrations of both rare and instantly recognizable trademarks, logos, signs, advertisements, and the images that inspired them. This revised and expanded edition includes nearly 500 new images and 60 pages of new material, bringing the successful title right up to date. Whilst keeping much in common with the original book, this edition, in appearance and substance, adds so much that it will still appeal to owners of the old book.

Product Description:

Revised edition of the best-selling history of the trademark.

"About this title" may belong to another edition of this title.

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