MASTERING DISRUPTION: A PRACTICAL GUIDE TO UNDERSTANDING NEW-AGE BUSINESS MODELS

GANESH KRISHNAN

ISBN 10: 0143474502 / ISBN 13: 9780143474500

Published by Penguin Business PRH INDIA LOCAL PRINT, 2025

About this Item

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Bibliographic Details

• Title: MASTERING DISRUPTION: A PRACTICAL GUIDE TO UNDERSTANDING NEW-AGE BUSINESS MODELS
• Publisher: Penguin Business PRH INDIA LOCAL PRINT
• Publication Date: 2025
• Language: English
• ISBN 10: 0143474502
• ISBN 13: 9780143474500
• Binding: Soft cover
• Edition: International Edition
• Condition: New

About this title

Synopsis

The need for this book is driven by the rapid pace of change and innovation in the business world. Traditional business models and strategies that may have worked in the past are no longer as effective, and new technologies and emerging trends are constantly disrupting the industry. To stay ahead of the curve and remain competitive in the modern business world, it is critical to gain a deep understanding of new business models and strategies that can help businesses succeed. Not only businesses but also working professionals need to stay up to date with the latest trends and best practices in management and business, and to adapt to the rapidly changing landscape of the industry. The book provides new insights, knowledge and a framework to help readers navigate the changes likely to come at a much faster pace thanks to disruptive technology. Read this book to position yourself for success in a rapidly changing world and stay ahead of the curve.

About the Author

Ganesh Krishnan is a seasoned entrepreneur with a proven track record of launching and exiting successful ventures. He is founder and partner at GrowthStory.in, a leading venture builder platform that incubates and promotes new ventures and entrepreneurs. Currently, the companies under GrowthStory employ over 25,000 personnel and are valued at over $4.5 bn. Ganesh is promoter and founder director of BigBasket, Portea Medical, Bluestone, HomeLane, and other new-age tech companies. He has been actively involved in guiding these companies in areas of strategy, fundraising, technology, scaling, and governance.