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Love collection technique: application of theory of value in apheresis plasma field of behavioral economics and customer delivered(Chinese Edition)

DU XIANG JUN

ISBN 10: 7564722703 / ISBN 13: 9787564722708
New Condition: New Soft cover
From liu xing (JiangSu, JS, China)

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Pub Date: 2014-04-01 Pages: 329 Language: Chinese Publisher: University of Electronic Science and Technology Press since 2005. China's plasma shortage has been going on for eight years. leading to a long-term shortage of blood products. According to the authors' experience and knowledge accumulated Du Xiangjun 12 years. the use of detailed data and information from the social ethics. dig out the root cause of the plasma shortage in China - selling blood that staff recruitment plasma donation . Bookseller Inventory # CR014472

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Title: Love collection technique: application of ...

Binding: paperback

Book Condition: New

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Pub Date: 2014-04-01 Pages: 329 Language: Chinese Publisher: University of Electronic Science and Technology Press since 2005. China's plasma shortage has been going on for eight years. leading to a long-term shortage of blood products. According to the authors' experience and knowledge accumulated Du Xiangjun 12 years. the use of detailed data and information from the social ethics. dig out the root cause of the plasma shortage in China - selling blood that staff recruitment plasma donation economic incentives overuse; principles of behavioral economics and marketing of customer delivered value theory. to build a delivered value model based on customer delivered value theory of plasma station products customers; and proposed a new systemic solutions - Pulp station product upgrade. from selling blood to find the money to upgrade to sacrifice of love and healthy. Eager to get...

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