The Living Company

De Geus, Arie P.

Published by Harvard Business School Publishing
ISBN 10: 1578518202 / ISBN 13: 9781578518203
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Most companies do not survive the upheavals of change and competition over the long haul. But there are a few remarkable firms that have withstood the test of several centuries. This book reveals the key to managing for a long and prosperous organizational life. Num Pages: 240 pages. BIC Classification: KJC. Category: (G) General (US: Trade). Dimension: 234 x 156 x 17. Weight in Grams: 312. . 2002. 1st Edition. Paperback. . . . . Bookseller Inventory #

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Synopsis: Most companies do not survive the upheavals of change and competition over the long haul. But there are a few remarkable firms that have withstood the test of several centuries. What hidden lessons do they hold for the rest of us? Arie de Geus, the man who introduced the revolutionary concept of the learning organization, reveals the key to managing for a long and prosperous organizational life. The Living Company speaks not just to aspiring leaders, but to anyone trying to adapt to a turbulent business environment. Only those steeped in the habits of a living company will survive. 'This profound and uplifting book is for the leaders in all of us. Arie de Geus challenges most of the conventional wisdom in management thinking today' - Dr. James F. Moore, author of "The Death of Competition".'Arie de Geus gives leaders of the future an indispensable guidebook in which commitment to values, people, learning, and innovation defines the living company. It's in my book bag' - Frances Hesselbein, President and CEO, The Drucker Foundation.

Review: The average life span of a Fortune 500 company is less than half a century, yet there also are corporations around the world that have been in business for 200, 500, even 700 years. Arie de Geus, a retired Royal Dutch/Shell Group executive, maintains after studying both extremes that the most enduring treat their companies as "living work communities" rather than pure economic machines. The Living Company: Habits for Survival in a Turbulent Business Environment persuasively outlines his resultant prescription for organizational longevity.

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Title: The Living Company
Publisher: Harvard Business School Publishing
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