The purpose of this text is to introduce the field of communication to students who may have little or no background in communication theory. The three overriding goals of the book are to help students understand the pervasiveness of theory in their lives, to demystify the theoretical process, and to help students become more systematic and critical in their thinking about theory.

From the Publisher

23 theories covered in discrete chapters.
Each theory is presented in a consistent format'vignette, introduction, assumptions, core concepts, and critique'providing continuity for the student and allowing for a more balanced presentation of the theories.
Each chapter begins with an extended example (the vignette) that demonstrates how communication theory plays out in everyday life.
Part I, 'Setting the Stage', defines communication, gives students an understanding of the history of the discipline, covers the basics of what makes theory, and outlines the role that research plays in the development of theories.
The text includes several types of pedagogy, including Theory into Practice (TIP) boxes (i.e., inserts that relate theory to everyday life), research notes (i.e., relevant abstracts from research articles and essays), "discussion starters", "terms for review", and a glossary.
The last part of the book, 'Casting the Future,' provides coverage of the future directions of research in the field and provides information on career opportunities for students considering communication as a major.

"About this title" may belong to another edition of this title.

Store Description

Paper Cavalier is a book dealer specialised in out-of-print and hard-to-find. We are based in London and New York. Looking for a book? Contact us at hello@papercavalier.com

Visit Seller's Storefront

Seller's business information

Paper Cavalier
Biscuit Factory, Block K, Unit 104, 100 Clements road, London, SE16 4DG, United Kingdom

Sale & Shipping Terms

Terms of Sale

We guarantee the condition of every book as it is described on the Abebooks web sites. If
you are dissatisfied with your purchase (Incorrect Book/Not as Described/Damaged) or if the
order has not arrived, you are eligible for a refund within 30 days of the estimated delivery
date. If you have changed your mind about a book that you have ordered, please use the Ask
bookseller a question link to contact us and we will respond within 2 business days.

Shipping Terms

Shipping costs are based on books weighing 2.2 LB, or 1 KG. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required.