Commitment: The Dynamic of Strategy

Ghemawat, Pankaj

ISBN 10: 0029115752 ISBN 13: 9780029115756
Published by Free Press, 1991
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Synopsis:

The author examines "commitment" - the tendency of business strategies to persist over time - and demonstrates with actual company examples how current decisions are constrained by past decisions and future decisions by current ones. Topics covered include four business conditions facing managers who look to the future: "locked-in" - when a company maintains a strategy as a result of massive investment; "locked-out" - the cost of lost opportunities that can never be pursued again; "lags" - making it imperative to stick with a strategy until certain key results are achieved; "inertia" - the tendency of a company to preserve the "status quo". The text also attempts to explain why one company's performance differs from its competitors.

About the Author: Pankaj Ghemawat is professor of business administration at the Harvard Business School. He is the author of several widely influential articles on investment, disinvestment, and sustaining competitive advantage, and was formerly a consultant with McKinsey & Company.

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Bibliographic Details

Title: Commitment: The Dynamic of Strategy
Publisher: Free Press
Publication Date: 1991
Binding: Hardcover
Condition: Good

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