The Art of the Long View: Planning for the Future in an Uncertain World
Schwartz, Peter
ISBN 10: 0385267320 ISBN 13: 9780385267328
Published by Bantam Dell Publishing Group, Div of Random House, Inc, 1996
Used
Soft cover
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WeBuyBooks, Rossendale, LANCS, United Kingdom
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About this Item
Description:
Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Seller Inventory # wbs8874910049
Synopsis:
What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life--bottom-line numbers, for instance--but the intangibles: our hopes and fears, our beliefs and dreams. Only stories--scenarios--and our ability to visualize different kinds of futures adequately capture these intangibles.
In The Art of the Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the "scenaric" approach, giving you the tools for developing a strategic vision within your business. Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG&E, and the International Stock Exchange.About the Author: Peter Schwartz is the chairman of the board of directors of the Ayn Rand Institute, as well as the teacher of an advanced writing course at the Institute's Objectivist Graduate Center.
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Bibliographic Details
Title: The Art of the Long View: Planning for the ...
Publisher: Bantam Dell Publishing Group, Div of Random House, Inc
Publication Date: 1996
Binding: Soft cover
Condition: Good
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