Items related to CEX Sells: New Inspiration for Valuable Customer Experiences
Synopsis
Customer EXperience (CEX) is hot! Nowadays, it’s getting increasingly hard for companies to be distinctive through the products they offer. So it is key for them to stand out by means of the services they offer in addition to these product. A focus on the customer experience is needed. Many companies realize this, but only few manage to be successful. They understand the theory and the process to get there, but what they lack are concrete tools to bring the theory into practice. CEX SELLS is the inspiration book for companies that want to deliver distinctive customer experiences in order to achieve their business objectives. The authors discuss the various ingredients needed to deliver perfect customer experiences. Ingredients to define and design the optimal experience, but they also offer a description of what is needed in the organization for them to be able to deliver and manage that desired experience. They show how front runners worldwide have optimized their customer experience, and what other companies could learn from that. A book that will definitively inspire you to improve your own customer experience!
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About the Author
Beate van Dongen Crombags is one of the owners of the consultancy firm VODW. She is specialized in optimizing the dialogue between companies and customers. Deborah Wietzes is the senior manager customer experience at VODW.
From the Back Cover
Na het succes van CEX Sells hebben Deborah Wietzes en Beate van Dongen Crombags zich wederom laten inspireren door toonaangevende bedrijven op het gebied van Customer Experience.
Aan de hand van 30 nieuwe cases bewijzen zij dat het vakgebied de afgelopen jaren verder ontwikkeld is. Predictive analytics, marketing automatization, conversational experiences, design thinking en agile werken; zomaar een aantal ontwikkelingen die vandaag de dag bedrijven helpen het verschil te maken voor klanten. In deze internationale editie worden de laatste theoretische inzichten rondom Customer Experience uiteen gezet en tastbaar gemaakt aan de hand van 30 nieuwe, aansprekende cases. Gegarandeerde inspiratie voor iedereen die op zoek is naar handvatten om de klantbeleving te verbeteren!
"About this title" may belong to another edition of this title.
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Cex Sells: New Inspiration for Valuable Customer Experiences
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CEX Sells
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CEX Sells
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Paperback. Condition: New. Customer EXperience (CEX) is hot! Nowadays, it's getting increasingly hard for companies to be distinctive through the products they offer. So it is key for them to stand out by means of the services they offer in addition to these product. A focus on the customer experience is needed. Many companies realize this, but only few manage to be successful. They understand the theory and the process to get there, but what they lack are concrete tools to bring the theory into practice. CEX SELLS is the inspiration book for companies that want to deliver distinctive customer experiences in order to achieve their business objectives. The authors discuss the various ingredients needed to deliver perfect customer experiences. Ingredients to define and design the optimal experience, but they also offer a description of what is needed in the organization for them to be able to deliver and manage that desired experience. They show how front runners worldwide have optimized their customer experience,and what other companies could learn from that. A book that will definitively inspire you to improve your own customer experience! Seller Inventory # LU-9789063694449
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CEX Sells: New Inspiration for Valuable Experiences
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CEX Sells: New Inspiration for Valuable Customer Experiences
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Cex Sells: Inspirational Book on Valuable Customer Experiences
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Cex Sells: Inspirational Book on Valuable Customer Experiences
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CEX Sells: New Inspiration for Valuable Experiences
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Cex Sells : New Inspiration for Valuable Customer Experiences
Published by
Laurence King Publishing, 2018
ISBN 10: 906369444X
ISBN 13: 9789063694449
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Cex Sells : New Inspiration for Valuable Customer Experiences
Published by
Laurence King Publishing, 2018
ISBN 10: 906369444X
ISBN 13: 9789063694449
Used
Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Seller rating 5 out of 5 stars
Condition: As New. Unread book in perfect condition. Seller Inventory # 27046232
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