Marketing Tutorial: on(Chinese Edition) - Softcover

( MEI ) QIAO ER AI WEN SI (Joel R.Evans) ( MEI ) BA LI BO MAN (Barry Berman) ZHANG ZHI YONG

Softcover

ISBN 10: 7508022394 ISBN 13: 9787508022390

Publisher: Huaxia Publishing House Pub. Date :2001-01, 2001

Synopsis

Paperback. Pub Date :2001-01-01 420 Chinese China Basic information Title : [ Special] genuine marketing tutorial on ( location : R) 39 yuan Author : ( United States ) Evans (Evans. JR). ( America ) Berman (Berman.B.) with. Zhang Zhiyong . M. China Publication Date :2001-1-1 9787508022390 610.000 yards : 420 1 Paperback : editor's Summary This book explains all the main principles . defines key terms . many issues will be integrated . showing marketers how to do the daily and long-term decision-making and so on. Evans and Berman 's this Marketing Guide from today's business world. a large number of vivid case of departure . Integrated marketing all aspects of traditional and modern theories . a detailed examination of various environmental factors. marketing and the role of marketing manager ...

Edition details

• Publisher: Huaxia Publishing House Pub. Date :2001-01
• Publication date: 2001
• ISBN 10: 7508022394
• ISBN 13: 9787508022390
• Binding: Paperback
• Language: English