Humans need to communicate in order to interact with one another, and culture helps regulate such interaction and communication. The same is true in the world of business since there, too, people interact and communicate with one another. And in today’s globalized world, it is inevitable that many such encounters and interactions involve people of diverse cultural background. That is why it is so imperative that business people understand how culture influences human behavior and communication, including their own. This knowledge will provide a better understanding of not just one’s own behavior, but also that of one’s international business partners, employees, and customers. So who better to explain the influence of culture than some of the leading experts in the field? These contributing authors cover a wide spectrum of topics that range from general principles of intercultural communication to very specific aspects of culture’s influence in particular business contexts. These insights should prove to be interesting, perceptive, and useful to many international business transactions and interactions.
"synopsis" may belong to another edition of this title.
The Editor: Michael B. Hinner was born in Germany and grew up in the USA where he studied Anthropology, Comparative Studies, English, German, History, and Linguistics at the State University of New York at Stony Brook and Law at St. John’s University, School of Law. He teaches Business Communication and Intercultural Communication at the TU Bergakademie Freiberg and Dresden International University.
"About this title" may belong to another edition of this title.
Seller: Fundus-Online GbR Borkert Schwarz Zerfaß, Berlin, Germany
Originalhardcover. Condition: Sehr gut. 587 S. : Ill., graph. Darst. ; 21 cm Ein tadelloses Exemplar. - Table of Contents -- General Introduction: -- The Influence of Stereotyping on Consumer Behavior -- Michael B. Hinner 17 -- A Contemporary Conceptualization of Ethnocentrism -- James W. Neuliep 47 -- Business Goals and Corporate Governance -- Geert Hofstede 63 -- A Case Study in Intercultural Management Communication: -- Icelandic Managers and French, Spanish, and Indian Employees -- Erla S. Kirstjánsdóttir and Judith N. Martin 81 -- Managing Diversity in Higher Education in Response to -- Internationalization and Globalization: Implications for -- University Leaders -- Ming-YiWu 121 -- Performance Appraisal in Hong Kong Subsidiaries versus -- Their U.S. Parent Companies: Culture, Communication, and -- Appraisal Effectiveness -- Vivian C. Sheer and Guo-Ming Chen 137 -- Updating Face Negotiation in Cross-Cultural Conflict through -- Examining Multilevel Influences on Culture -- Yea-Wen Chen, Courtney Fletcher, and John Oetzel 159 -- Navigating Silences in International Business Contexts -- Kris Acheson 187 -- The Cultural Antecedents to Japanese and U.S. Negotiation Styles -- Edwin R. Me Daniel 221 -- The Great Cultural Divide in International Business Communication: -- High and Low Context Communication -- Tadasu Todd Imahori 245 -- (Reconstructions of the Self & Others: Peeling Back Layers -- of Identity, Context, and Power in Intercultural Tourism -- Interactions -- Sundae R. Bean 267 -- Testing Key Hypotheses about U.S. Hispanic Consumer Behavior: -- Marketing-Assumptions or Reality? -- Carlos Valdez, Felipe Korzenny, and Holly McGavock 317 -- Traditional Chinese Value Orientations: Contemporary -- Manifestations of Indigenous Constructs -- Ling Chen 341 -- Cultural Ideals in Chinese Malaysians' Discourse of -- Dissatisfaction -- Ee Lin Lee and Bradford J. Hall 365 -- Taiwan's TV Facing Transnational Media: The Battle -- between Indigenous Culture and Global Hybrid Culture -- Junhao Hong andHo-Chun Li 391 -- Effect of Culture-Congruent Visuals on Affect, Perception, and -- Purchase Intention - A Comparison of U.S. and Chinese Viewers -- Shuhua Zhou, Jie Xu, Yinjiao Ye, and Peiqin Zhou 425 -- Communication Technology as an Extension of the Self in the U.S. -- and Germany: A Cross-Cultural Study Linking People's Associations -- with Technology to Their Symbolic Proximity with Others -- Arun Vishwanath andHao Chen 447 -- Listener as Producer: Minga Peru's Intercultural Radio Educative -- Project in the Peruvian Amazon -- Lucia Dura, Arvind Singhal, and Eliana Elias 481 -- Factors Contributing to Cross-Cultural Adaptation of Mainland -- Students in Hong Kong: Testing a Dynamic Model -- Juana Du 503 ISBN 9783631563397 Sprache: Englisch Gewicht in Gramm: 743. Seller Inventory # 1084159
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Humans need to communicate in order to interact with one another, and culture helps regulate such interaction and communication. The same is true in the world of business since there, too, people interact and communicate with one another. And in today's globalized world, it is inevitable that many such encounters and interactions involve people of diverse cultural background. That is why it is so imperative that business people understand how culture influences human behavior and communication, including their own. This knowledge will provide a better understanding of not just one's own behavior, but also that of one's international business partners, employees, and customers. So who better to explain the influence of culture than some of the leading experts in the field These contributing authors cover a wide spectrum of topics that range from general principles of intercultural communication to very specific aspects of culture's influence in particular business contexts. These insights should prove to be interesting, perceptive, and useful to many international business transactions and interactions. 588 pp. Englisch. Seller Inventory # 9783631563397
Seller: moluna, Greven, Germany
Kartoniert / Broschiert. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Humans need to communicate in order to interact with one another, and culture helps regulate such interaction and communication. In this book, the authors covers a various spectrum of topics that range from general principles of intercultural communication . Seller Inventory # 117103025
Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germany
Taschenbuch. Condition: Neu. Neuware -Humans need to communicate in order to interact with one another, and culture helps regulate such interaction and communication. The same is true in the world of business since there, too, people interact and communicate with one another. And in today¿s globalized world, it is inevitable that many such encounters and interactions involve people of diverse cultural background. That is why it is so imperative that business people understand how culture influences human behavior and communication, including their own. This knowledge will provide a better understanding of not just one¿s own behavior, but also that of one¿s international business partners, employees, and customers. So who better to explain the influence of culture than some of the leading experts in the field These contributing authors cover a wide spectrum of topics that range from general principles of intercultural communication to very specific aspects of culture¿s influence in particular business contexts. These insights should prove to be interesting, perceptive, and useful to many international business transactions and interactions. 588 pp. Englisch. Seller Inventory # 9783631563397
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - Humans need to communicate in order to interact with one another, and culture helps regulate such interaction and communication. The same is true in the world of business since there, too, people interact and communicate with one another. And in today's globalized world, it is inevitable that many such encounters and interactions involve people of diverse cultural background. That is why it is so imperative that business people understand how culture influences human behavior and communication, including their own. This knowledge will provide a better understanding of not just one's own behavior, but also that of one's international business partners, employees, and customers. So who better to explain the influence of culture than some of the leading experts in the field These contributing authors cover a wide spectrum of topics that range from general principles of intercultural communication to very specific aspects of culture's influence in particular business contexts. These insights should prove to be interesting, perceptive, and useful to many international business transactions and interactions. Seller Inventory # 9783631563397