This specific ISBN edition is currently not available.View all copies of this ISBN edition:
Search-engine marketing, blogs, personal fundraising pages, and podcasting are just a few of the strategies and techniques outlined in this handbook to assist fundraisers in harnessing the power of the Internet. This guide outlines a step-by-step approach to taking advantage of the e-philanthropy revolution, including a discussion of the pros and cons of soliciting funds on the web and an evaluation of creative business models - from online donor-recognition pages and virtual charity shopping malls to e-commerce and click to give sites. Advice on developing a strategic online fundraising plan and a section on how to successfully engage in nonprofit e-commerce, selling goods and services online, order fulfillment, customer service, payment processing, and handling returns are also included.
"synopsis" may belong to another edition of this title.
Gary M. Grobman is the author of Improving Quality and Performance in Your Non-Profit Organization, The Nonprofit Handbook, The Nonprofit Organization's Guide to E-Commerce, and the coauthor of The Non-Profit Internet Handbook. He is an adjunct professor of nonprofit management for Grantz College and a special projects director for White Hat Communications, a publishing and nonprofit consulting organization. He lives in Harrisburg, Pennsylvania. Gary B. Grant is the coauthor of The Non-Profit Internet Handbook. A former practicing attorney, associate dean for external affairs for the School of Social Service Administration at the University of Chicago, and a senior major-gifts officer for the University of Chicago Medical Center, he is currently a director of major gifts for the National Alzheimer's Association. He lives in Washington, DC.
"About this title" may belong to another edition of this title.
Book Description Fieldstone Alliance, 2006. Soft cover. Condition: New. Seller Inventory # ABE-1516983975148
Book Description White Hat Communications, 2006. Paperback. Condition: New. Never used!. Seller Inventory # P111929109180
Book Description Fieldstone Alliance, 2006. Paperback. Condition: New. Ships with Tracking Number! INTERNATIONAL WORLDWIDE Shipping available. Buy with confidence, excellent customer service!. Seller Inventory # 1929109180n