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In Search Of European Excellence - Softcover

 
9781861975287: In Search Of European Excellence
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In business, European appears to have lagged behind America and Asia. Its companies have slow to exploit the new technologies and philosophies of organization and achievement. But while debate rages on about a federal Europe s business leaders are creating it under our noses. Restructuring. Expending, forming new alliances, they are redrawing the map in a series of highly competitive moves. These sweeping changes are creating a new kind of company - and a new kind of manager - that can compete successfully at the fiercest level, and win. Robert Heller is the first to penetrate the very heart of European management to reveal and analyse the key strategies driving the top companies forward. These companies are fast on their feet, flexible, adventurous, responsive and constantly improving. Drawing on variety of case studies, in search of European Excellence is a far-reaching tour de force which managers - must learn if they are stay ahead of the competition. Heller is a knowledge and authoritative guide to what the best managements are doing here and abroad

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From the Back Cover:

IN SEARCH OF EUROPEAN EXCELLENCE

Among the companies featured:
· ABB
· >Adidas
· BP
· British Steel
· Club Med
· Digital Europe
· Ericsson
· Hanson
· Heineken
· Hoffman La Roche
· Honeywell UK
· ICI
· ICL
· Lucas Varity
· Marks & Spencer
· Mercedes-Benz
· Nissan UK
· Nokia
· Opel-Vauxhall
· Philips
· Pilkington
· Robert Bosch
· Royal-Dutch Shell
· Siemens
· Sun Life
· Unilever
· Volkswagen
· Zeneca

In business, Europe appears to have lagged behind America and Asia. Its companies have been slow to exploit the new technologies and philosophies of organization and achievement. But while debate rages on about a federal Europe, Europe's business leaders are now creating it under our noses. Restructuring, expanding, forming new alliances, they are redrawing the map in a series of highly competitive moves. These sweeping changes are creating a new kind of company – and a new kind of manager – that can compete successfully at the fiercest level, and win.

Robert Heller is the first to penetrate the very heart of European management to reveal and analyse the key strategies driving the top companies forward. Be they Finnish, British, German, French, Dutch, Swiss or cross-national, owned within or outside Europe, these companies are fast on their feet, flexible, adventurous, responsive and constantly improving. Leadership is being devolved, the management of radical change is taking centre stage, cultures are being reshaped and corporations subdivided. Organizations are becoming more fluid in the pursuit of maximum motivation, effective team-working and constant renewal.

Drawing on a wide variety of case histories, M & S, ABB, Nokia, Mercedes-Benz, Unilever, Heineken and Zeneca among them, Heller applies rigorous theory to illustrate the vital lessons companies – and their managers – must learn if they are to stay ahead of the competition.

'In Search of Excellence' is a far-reaching and illuminating 'tour de force' which is required reading for all managers, directors and CEOs all over the world.

About the Author:
Robert Heller is founder of Management Today and a well-known and respected author of a number of management books, including, most recently, The Way to Win, which he co-authored with Will Carling. He is also the author of The Fate of IBM and The Naked Manager.

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  • PublisherProfile Books
  • Publication date1998
  • ISBN 10 1861975287
  • ISBN 13 9781861975287
  • BindingPaperback
  • Number of pages304

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Other Popular Editions of the Same Title

9780002557856: In Search of European Excellence: The 10 Key Strategies of Europe’s Top Companies

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ISBN 10:  0002557851 ISBN 13:  9780002557856
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