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Every day, newspapers and magazines are deluged with thousands of press releases. Which stories make an editor sit up and take notice? Why do some press releases never get used? This book takes the reader through every stage of the process, from conceiving the story idea, researching information and writing the release, to distributing by the most effective means. Case studies and examples are included.
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Book Description How To Books Ltd, 1999. Condition: Fair. This book has soft covers. Ex-library, With usual stamps and markings, In fair condition, suitable as a study copy. Seller Inventory # 3913366
Book Description How To Books Ltd, 1999. Condition: Good. This book has soft covers. Ex-library, With usual stamps and markings, In good all round condition. Seller Inventory # 3116872
Book Description How To Books Ltd, 1999. Paperback. Condition: Used; Good. Seller Inventory # 1555741
Book Description How to Books Ltd, 1999. Paperback. Condition: Good. 3. Ships with Tracking Number! INTERNATIONAL WORLDWIDE Shipping available. May not contain Access Codes or Supplements. May be ex-library. Shipping & Handling by region. Buy with confidence, excellent customer service!. Seller Inventory # 1857034856
Book Description How to Books Ltd, 1999. Paperback. Condition: Very Good. Great condition with minimal wear, aging, or shelf wear. Seller Inventory # P021857034856