The author explores how far businesses can and should improve their social and environmental performance, arguing that corporate citizenship emerges from the New Economy dynamics and relating it to learning, knowledge and innovation. The book sets out practical issues for business, including goal and boundary setting, measurement, dialogue and how to build trust.
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Simon Zadek is Chair of the Institute of Social and Ethical Accountability and Visiting Professor at Copenhagen Business School. He is one of the leading advisors, consultants and trainers on corporate citizenship
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